NEWS: DIGEST THE BIG SHOT
8.23pm, October 23rd ITV, X Factor ad break
“It was inspiring to see people recognise that we had something special.” The evolution of Assassin’s Creed, p70
The Force is strong with Dixons. The retailer has shelled out to use Star Warsdroids C-3PO and R2-D2 in Currys and PC World ads. The first, which sees them trying out Star Wars: The Force Unleashed II on Wii, aired last weekend.
UK SOFTWARE SALES MONITOR Your weekly guide to the UK games software market
WEEKLY MARKET VALUE: £29.9m Week Ending October 22nd 2010 No. 1
The UK video games market enjoyed a slight upturn this week. The overall value increased nine per cent from £27.3m to £29.9m, while units are up 11 per cent to 1,124,923.
10 October 29th 2010
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The market was kept buoyant by Bethesda’s Fallout: New Vegas. Incredibly, the post-apocalyptic RPG outperformed Fallout 3 by 29 per cent in terms of week one unit sales.
Total UK Software Sales Source: UKIE/Chart-Track and Intent Media PRE-ORDERS TOP 10
CALL OF DUTY: BLACK OPS 360
Activision
2. GRAN TURISMO 5 PS3...............................................................................Sony
3. CALL OF DUTY: BLACK OPS PS3....................................................................Activision
£28.8m
1,069,856 Units
Week Ending October 8th
£27.3m
1,017,557 Units
Week Ending October 15th
Ubisoft’s Just Dance 2 sold more this week than it did during its opening weekend. The other big selling new release this week was Professor Layton and the Lost Futureat No.4.
£29.9m
1,124,923 Units
Week Ending October 22nd
Next week is a big one for retail, with Fable III, Star Wars: The Force Unleashed II, WWE Smackdown vs Raw 2011, Rock Band 3, and Shaun White Skateboarding all due for release.
4. FABLE III 360....................................................................Microsoft
5. ASSASSIN’S CREED: BROTHERHOOD 360.........................................................................Ubisoft
6. COD: BLACK OPS - HARDENED ED. 360....................................................................Activision
7. ASSASSIN’S CREED: BROTHERHOOD PS3.........................................................................Ubisoft
8. FOOTBALL MANAGER 2011 PC..................................................................................Sega
9. FABLE III: COLLECTOR’S EDITION 360....................................................................Microsoft
10. WWE SMACKDOWN VS RAW 2011 360................................................................................THQ
Week ending: October 22nd Source: SHOPTO.NET
www.mcvuk.com
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