NEWS
TOTAL LICENSING
BRIGHT AGENCY BUILDS TALENT
The Bright Agency, a London-based art agency, is steadily own specific needs and talents and our relationship with
building up a stable of talented illustrators and artists, along them needs to reflect that,” continued Vicki.
with an list of big name clients. “In my view this is the way to get the best out of people and
Founded five years ago by Vicki Willden-Lebrecht, The we are experts at identifying raw ability and using our skills
Bright Agency has rapidly established itself and is now one and experience to translate that into commercial success.
of the UK’s fastest growing agency We are working with hugely talented artists such as Sue
in the field of art and illustration. Hendra and Lee Wildish and helping them move forward
The Bright Agency already has a in what is a ferociously competitive industry. We pride our-
reputation for identifying the best selves on getting the best out of everyone and making sure
young artists and developing their that all our artists and clients feel valued and respected
careers. – which they are!’
“We have made sensible and Companies such as Harrods, Usborne Publishing and Ran-
thoughtful steps in every direc- dom House have already approached The Bright Agency.
tion,” commented Vicki, “And this ”We have been very careful in building up The Bright Agen-
has led to a rapidly growing agency. cy” commented Vicki. “Rather than leaping straight in we
However, we are anxious not to have taken measured steps to build things up without over
just disappear into the mainstream committing ourselves. The result is a thriving list of artists
– although we will continue to grow this will not dilute the and a range of satisfied customers across the creative in-
extremely close relationship we have with all our clients dustries. We are a growing business with plenty of innova-
and artists.” tive ideas in the pipeline, so there is plenty more to come
“At Bright we have the attitude that everybody has their from us!’
UPPER DECK TO DEBUT HUNTIK TOYS
Big Bocca Productions reports that Upper Deck International has signed on as the worldwide master
toy licensee for Huntik: Secrets and Seekers. Upper Deck will launch its Huntik: Secrets & Seekers toy
line in Fall 2009. The announcement follows the decision of the group to expand its scope of activities
from the trading card game business to the toy and game area and become become a a top top player er within within the the
entertainment industry. TheThe lineline willwill includeinclude figures, showcasingwcasing thethe adventure’ss heroesoes andand villains,
known as Seekers, and mystical creatures called Titans, along with a basic holotome, a key electronic
device within the series. UDI will introduce the new line at the Hong Kong, London and Nuremberg
Toy Fairs.
“We are very excited to extend our partnership with Upper Deck to the master toy category. This will
definitely strengthen our position on the market globally and will maximize our presence at retail” said
Marie-Laure Marchand, Managing Director of Big Bocca Productions.
Huntik: Secrets and Seekers is an action adventure property, developed through a partnership between
Big Bocca Productions, animation studio Rainbow S.p.A., and production company m4e AG. The animat-
ed series has been co-produced with Rai 2 in Italy and debuted in January 09. It also launched in North
America on The CW4Kids network in January, and will air in Germany on RTL2 in March, in Finland on
MTV3 in March, in Greece on Alter TV and in Israel on Noga. In addition, it began airing in South Africa
on MNET in January and will debut in Australia on Network 10 in Fall this year, followed by the release
CPLG OPEN AN OFFICE IN CANADA
Copyright Promotions Licensing Group is expanding to North America. Kelly Elwood, will head up the Toronto office and
report to Katarina Dietrich, CPLG’s Chief Executive Officer.
CPLG Canada is the Canadian affiliate of the CPLG group of companies, recently acquired by Cookie Jar Entertainment.
CPLG Canada mirrors divisions held by Europe’s leading licensing agency including entertainment and sports. CPLG Can-
ada will manage the consumer products on all Cookie Jar properties including Caillou, The Doodlebops, Richard Scarry’s
Busytown Mysteries, Inspector Gadget, Johnny Test, Magi-Nation, Metajets, Mommy & Me and CAKE.
The company’s European portfolio includes a wide range of classic entertainment characters, movie-driven opportunities
and other properties.
Entertainment licensing is the cornerstone of CPLG’s business, serving as an agent or sub-agent for properties including
Dora the Explorer, The Simpsons, Star Trek, Spider-Man, and studios such as MGM, Universal, 20
th
Century Fox and Sony
Pictures.
CPLG Sport offers an extended range of specialist services to the sports business world, targeted at sport governing
bodies, events, federations, leagues and teams and their commercial partners including St. Andrew’s Links, England Rugby
and Wembley Stadium in the UK.
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