NEWS
TOTAL LICENSING
GRUPPO ALCUNI SIGN LICENSES FOR PET PALS
Gruppo Alcuni in Italy report that the Pet Pals plush will be produced, rang- lections of shoes, slippers and sandals
fourth series of Pet Pals is currently ing from miniature keyring accesso- have been produced by Fly. FashionFashion
in production and is set to be ries to product measuring over 1.5 accessories such as hats, bandanas and
completed by Spring. The six Pet metres. Another recent development hair clips have been licensed for 2008
Pals continue to entertain is a deal signed for the creation of Pet and 2009, while new collections of
and amuse children from Pals branded tricycles, peddle cars raincoats and umbrellas will be avail-
around the world. and electric cars and motorbikes for able in both 2009 and 2010.
The series have already children. A leading Italian producer of fancy
been distributed in over A leading Italian cosmetics company dress costumes has acquired the li-
30 countries and 2008 has just recently acquired the Pet Pals cence and several ranges of costumes
saw their reach ex- brand in order to produce a collec- are currently in production, which will
tended to the United tion of products including shower be for sale in 2009 and 2010.
States, Russia, In- gel, bubble bath, shampoo, liquid soap, Mondadori has published seven Pet
dia and Turkey. soap and toothpaste. Pals books over the last two years
In the Italian In addition, Oviesse, a major Italian and new editions are in the making.
m a r k e t , clothing retailer and manufacturer In addition, Benzato Hamelin has pro-
Pet Pals with over 300 shops in Italy and over- duced a colourful range of stationary,
has been li- seas, has created Autumn/Winter and including notebooks, copybooks and
censed onto Spring/Summer collections with the folders.
a variety of Pet Pals brand for children aged be- Other licensees currently include
products. The tween 0 and 9 years old in 2006, 2007 Dr Oatker for cake decorations and
most recent signing has been Petra and 2008. Twentieth Century Fox for home vid-
Toys, a well known Italian manufac- Their 2009 collections are currently in eo and DVDs as well as Pegaso Giochi
turer of soft toys. A wide variety of production. In terms of footwear, col- for party accessories.
NEW FOOD LINES FOR BUBBA GUMP SHRIMP CO
The Bubba Gump Shrimp Co. has signed an exclusive partnership deal with Rubicon Resources
LLC, one of the world’s largest suppliers of sustainable and environmentally friendly seafood, to
bring the restaurant’s award-winning menu to the retail space.
Inspired by the 1994 Paramount Pictures film Forrest Gump, Bubba Gump Shrimp Co. Res-
taurants has built a solid brand around high-quality products. Rubicon Resources are pre-
paring to introduce oven-ready meals and appetizers like Chipolte BBQ Shrimp and Soy-
Ginger Shrimp & Noodles to be available in most supermarkets and club stores shortly.
“We’re excited about the opportunity to parlay the great food and brand strength of
Bubba Gump into the retail world,” said Brian Wynn, president and founder of Rubicon
Resources. “We can’t think of a name more synonymous with great seafood than Bubba
Gump.”
Bubba Gump Shrimp Co. has become a favorite of visitors to each of its 33 U.S. and interna-
tional locations. Ten consecutive years of same store sales growth and 2008 projected revenues
of nearly $200 million tell the story. With restaurants from Times Square to Tokyo, Bubba Gump
Shrimp Co. has been recognized as “an American icon” by People Magazine, and received numerous
awards for its practices in food safety, food quality and community involvement.
JIM HENSON CO DEBUTS DINOSAUR TRAIN
The Jim Henson Company has finalized an agreement with Sid the Science Kid, which premiered in Fall 2008. Bartlett,
PBS Kids to debut the all-new CGI-animated series, Dino- Brian Henson, Lisa Henson and Halle Stanford will execu-
saur Train this Fall. The new series embraces and celebrates tive produce. The Jim Henson Company will oversee all an-
the fascination that preschoolers have with both dinosaurs cillary exploitation of the property, including licensing and
and trains while encouraging basic scientific thinking and merchandising.
skills as the audience learns about natural science, natural PBS will handle DVD distribution to consumer and edu-
history and paleontology. cation markets. Dinosaur Train is co-produced with Sin-
Created by Craig Bartlett, Dinosaur Train is currently in gapore animation company Big Communications, with the
production for 40 half-hour episodes (80 x 11 minute epi- participation and assistance of the Singapore Media Devel-
sodes). The series will join other top-ranked PBS Kids pre- opment Authority. UK production and financial support is
school series including The Jim Henson Company’s series being provided by Ingenious Media.
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