ICE 23 REVIEW
Soft2Bet S
oft2Bet returned to ICE London with its renowned product catalogue and our team used the vibrant platform at the show to give prospects and clients a higher- value experience. Soft2Bet made a splash at ICE London, showcasing our casino and sportsbook solutions at the stand S6-210. Our stand was bigger and better than ever, coming at a massive 520 sqm. It also featured a vibrant array of lighting installations in the shape of 5 cool hexagons, as well as 2 welcome desks and 5 meeting rooms that made it possible to host many of our esteemed partners and colleagues. Our team was really busy throughout the entire event. The stand was packed with lots of buzz and activity. This proved to be a fantastic opportunity to make new contacts with attendees from all across the globe and to reaffirm our relationships with current partners. The team exhibited a multitude of innovative products including Soft2Bet’s top-quality platform, its casino and sportsbook solutions, its player management system, its fully managed services, the recent launch of the first brand in Denmark -
Betinia.dk and the new affiliate management system, ReferOn. We displayed our platform that is built on
the latest technology and is developed to perform effectively, providing for optimum security. The platform is flexible in accordance with our partners’ needs and industry trends. In the last update, we made our platform more transparent and easier to use for our partners. Soft2Bet also presented its casino and sportsbook solution that is made up of 120 tier-one game providers, over 8,500 casino games as well as a dedicated live casino studio “Club Royale’’ for VIP players. Along with this, there is also our flexible sportsbook that offers a range of sports, 60+ sports, 600,000 pre-match and live events, 200,000 virtual sports events, 30 e-sports championships. Soft2Bet also introduced recently launched ReferOn to the industry. This is a new affiliate management system that makes company management extremely simple and
straightforward. It accumulates data about one or more companies, generates detailed reports and displays them in clear dashboards. This is done through its ability to track and review campaigns. The system then gives the admin full visibility and data transparency for better decision making and further improvement of their business. Another important aspect of Soft2Bet’s offering is Player Account Management system. Through this, admins can have control of the platform and the back office. Users can also follow a simple dashboard as well as a churn rate calculator and a game management system. This also has the gamification engine and a number of important reporting tools. This year’s ICE Event certainly didn’t disappoint. In fact, it was definitely one of the biggest yet, serving to accommodate solution providers and gaming professionals across all key verticals, who visited our stand. This conference’s organisers definitely went above and beyond this year, providing an expo that featured the latest innovations, new gaming insights, technologies and strategies from the industry’s finest minds.
Soft2Bet’s attendance at ICE shows that this is just the beginning of another solid year for the group which saw remarkable growth throughout 2022. The company has several plans on the works and it will continue to build on last year’s success.
Slotegrator L
ocated at booth N6-250, the Slotegrator team met with representatives and partners from all continents and hosted an exciting lottery, where the main prize was a free upgraded turnkey online casino platform. The main sporting attraction at Slotegrator’s booth was an impressive high striker carnival- style game that attracted the interest of every participant. Guests tested their strength and delicious snacks – exclusive sushi sets and exotic cocktails.
Slotegrator presented innovative solutions, including turnkey online casino platform and Telegram Casino solution — an alternative front-end to the classic gambling platform in the most popular mobile messenger. Approximately 60% of the guests at Slotegrator’s booth were interested in this company’s innovative solution.
The headline was an amazing a lottery with incredible prizes. Third place won a 100% discount on the set-up for integration of providers, second place won the Telegram Casino solution and first place won an online casino platform. The winner of the first place prize, Jamie Daniel, a well-known iGaming expert in Europe, said: “I said to my colleagues, I am going to ICE to win that
online casino from Slotegrator. I made sure I was signed up for the second day’s game, and when first prize was drawn, I couldn’t believe it! I’m ecstatic and very excited to get started.” “Attendees from 68 countries gathered in one place to present the gambling industry’s latest innovations and the best solutions. Without a doubt, ICE London 2023 was the tech event of the year,” said Dmitry Taran, COO at Slotegrator. “The Slotegrator team is very satisfied: we had up to a hundred
meetings with representatives and partners from all continents, and, of course, we are thrilled with the results of our lottery.” In 2023, the Slotegrator team is also going to the industry’s other highly anticipated events like SiGMA Eurasia, iGB Amsterdam, SBC Summit Barcelona, and SiGMA Europe, and during the year this list will keep growing. As for the future, Slotegrator is already planning to take part in ICE 2024, with an updated program and set of software products and services.
GIO MARCH 2023 13
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