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Fra nchise Marketing Awards 2018


Best Fra nchisee Marketing Support Winner: Dream Doors


Judges’ comments:


The Dream Doors team take a 360-degree approach and


demonstrated a clear commitment to supporting franchisees on a local level. The adapted strategy for resales demonstrates a solid understanding of their market and the needs of their network.


Category finalists: Award criteria:


Dream Doors is one of the largest kitchen facelift retailers in the UK, with over 80 franchised showrooms nationwide. As a sales and management operation, franchisees don’t need any kitchen industry experience. Thanks to award-winning training and support, Dream Doors franchisees are able to grow quickly, with top franchisees earning more than £150,000 a year.


Auditel Cafe2U Colourf ence Driver Hire Escapology Fantastic Services Local Appliance Rentals Lovelle Estate Agency Molly Maid Radfield Home Care Smiley Booth Snap-on Tools Tutor Doctor


This award recognises excellent training, management and support provided to new franchisees to aid their marketing activity.


Key criteria included: • Monitoring and control of spend • A clear framework for local marketing


• Entries must show measurable results, incorporating analysis of objectives, spend and outcomes of franchisee marketing efforts


BUSINESSFRANCHISE.COM 87


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