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Fra nchise Marketing Awards 2018


Best Online Marketing Campaign Winner: InXpress


Judges’ comments:


This multi-faceted campaign delivered tangible results. We particularly liked the use of humour to support the brand's message and


capture the attention of new audiences.


Category finalists: Award criteria: Dream Doors


Since starting in 1999, InXpress has become one of the UK’s top global delivery partners. It offers customers solutions for both international and domestic express requirements. The InXpress franchise offers you a high, residual income, suitable for anyone with business or management skills, even without freight or shipping experience.


Key criteria included: • Email marketing • Online advertising • Social media presence and blogging


• Online PR • Online viral marketing • Pay-per-click • Search engine optimisation


Judges looked for evidence of a clearly planned online marketing campaign that provided measureable results.


86


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