Cover Story
Pride, promise and pledge What does it feel like to be a Radfield Franchise Partner? Ed comments: “It’s about pride and about being part of the next chapter of that 40-year founding family legacy, at the same time as building a business legacy for our own families and home lives. As Radfield Franchise Partners, we’re creating a growing national family of exemplary home care business experts, working together we are realising our brand’s mission to make ageing more enjoyable and rewarding for all involved.” Radfield’s Franchise Partners are all
united behind a purpose that drives everything it does. It is a collective, simple and powerful promise – to Be There to keep people connected to the things that matter to them. It is equally committed to looking after Care Professional wellbeing through its Caring for our Carers Pledge™, which has a focus on Culture, Appreciation, Reward and Empowerment of, and for, employees.
Experts in the business of care Radfield is the only GP-led home care franchise in the UK, founded by GP Hannah MacKechnie and brother Alex Green, siblings who grew up in the Radfield residential care home run by their parents Chris and John. When the care home’s time came to an end, Hannah and Alex embarked on their own second careers. They gave the family’s business name a new lease of life, taking the spirit of family and exemplary care standards they had grown up around into a home care business. Success followed, with the siblings
franchising their home care model in 2017. Accomplishment continued to follow their vision for care. Radfield Home Care received recognition from the British Franchise Association as the Emerging Franchisor of the Year in 2019. Four years on, Radfield is in another franchise class, receiving the Association’s Established Accreditation in 2023.
Fran-ships and peer support As well as having the industry-leading
16
Dr Hannah MacKechnie and Alex Green, founders of Radfield Home Care
“We’re proud to be creating a growing national family of trusted care experts who are working together to make ageing more enjoyable and rewarding for all”
Radfield 2:1 support ratio, Ed equally values what he calls ‘fran-ships’, professional friendships and peer relationships with his territory neighbours and the cohort of Franchise Partners that joined the Radfield franchise family at the same time he did. Ed says: “Matthew has the Harrogate
franchise, so he’s my neighbour and peer and we cross support each other’s skill- sets. My background is public relations
and marketing and his is occupational therapy, so there’s mutually beneficial knowledge and insights that we share. We talk as friends and fellow business owners to support each other personally through the business highs and also the challenges as they arise, just as in any business, to seek peer opinion and advice. “There’s some healthy competition
in the cohort that joined Radfield when I did too. We compare and
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108
