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AWARDS SPECIAL 31


Christies Direct Best Business to Business


Outstanding Agility in response to Covid-19


Christies Direct is Europe’s largest pet grooming supplier with the second most visited eCommerce website for its sector in the world. Despite the various and ongoing challenges of the global pandemic, the company had sales of over £10m in 2020, growth of 11 per cent with an average of 125,890 orders despatched each month to over 90 countries. It also successfully pivoted to support pet owners as professional groomers were forced to close during lockdown and held its first virtual trade event. In 2020 the business responded to 93 per cent of all customer service requests within two hours, resolving them within 48 hours, leading to a Trustpilot score of 4.8.


“Christies Direct are delighted win the award for Outstanding Agility in Response to Covid-19. 2020 was not our average year, but one where the Christies Direct Team successfully navigated a global pandemic, furlough, working from home, and the closure of groomers.” Said Colin Christie, CEO. “The creativity, agility and dedication of staff across all departments allowed us to quickly and successfully pivot and maximise on the pet owner market when professional groomers were closed and ensured that orders were dispatched to customers in over 90 countries, even when we had 58% of staff on furlough. This award is a fantastic recognition of all this hard work. Our customer-centric approach to business ensured our customers new and old felt fully supported during challenging times, and has resulted in the company not only surviving the pandemic but also experiencing significant growth in all areas.”


homeofdirectcommerce.com | Direct Commerce


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