ISSUE NUMBER 260 | LATE SUMMER 2021 | ISSN 2049-8993 CONTENTS


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2021 9


The official publication for the DCA


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Publisher & Acting Editor Jane Revell-Higgins


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Executive Producer - Content Victoria Revell-Higgins


20 Multichannel 25 Direct Commerce Awards 2021


58 Direct Commerce Innovator Awards 2021


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Direct Commerce is published by Membership Services Ltd. Every effort is made to ensure that all content is accurate and provides honest representation of the facts. As publisher, Membership Services Ltd can accept no responsibility fo errors or misleading claims made by our editorial contributors, staff or advertisers. The copyright for all content of Direct Commerce is held by Membership Services Ltd and no material from this issue or earlier issues, or from our website homeofdirectcommerce.com may be reproduced without our express prior consent.


©2021 Membership Services Ltd. homeofdirectcommerce.com | Direct Commerce 3


60 Digital 71


Jobs


72 DCA Update 73


Technology 10 Operations


12 CRM 14


18 Viewpoint 5 News round-up


Publisher’s Note


Marketplace Fulfilment


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