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Investment:£50k-£100k


Franchise Focus Here to stay


With the demand for care continuing to grow, a Caremark franchise will stand the test of time


INVESTMENT LEVEL: FROM £90,000


to own a Caremark franchise, as former IT professional Chris Williams discovered. “Having knowledge of the sector is an advantage, but it is the ability to connect and communicate successfully with a wide range of diff erent people that is vital to owning and operating a care franchise,” he says. “Also, what I realised was that the


care sector is always going to be an area of growth. People require care whatever the economy looks like.” No matter where you go in the UK, people are keen to stay at home rather than move into residential care, a fact that caught the attention of Sanjay Pancholi, who owns two Caremark territories in Nottingham and Leicestershire respectively. Sanjay says: “It was pretty clear to me that homecare would always be in demand and even back in 2011 when I was looking at businesses to buy, the government stance then on how best to deliver care was playing right to the strengths of Caremark.” The care sector is now a highly competitive market but Caremark continues to enjoy a place among the top players, off ering a business model that has been refi ned over the last 10 years. With an award-winning network of growing franchisees, Caremark is justifi ably proud of its proven reputation. Consequently, Caremark is careful to select professionals who are right for the franchise and have the necessary management experience and passion for the industry.


C


onsumers are always looking for the next entertaining product. Consequently, many businesses come onto the market, have their moment of


glory and then disappear. Homecare, on the other hand, is one sector that has really made its mark and looks set to stay. Over the last 20 years, the industry


has grown enormously, with demand for high-quality care at home becoming an essential feature of older life. People are living longer, more active lives and the biblical ‘three score years and 10’ lifespan no longer applies to the 21st-century. This is good news for anyone


searching for a business with longevity, as a care franchise is defi nitely one to be considered for entrepreneurial professionals looking for a change. Despite the challenges currently facing the social care sector, Caremark’s


86 | Businessfranchise.com | February 2017


franchise has weathered the storms of economic change and continues to attract talented professionals keen to invest in a growth market. Janis Anderson, managing director


of Caremark Aylesbury and Wycombe, bought her franchise in 2009 and now has an award-winning business delivering quality care across Buckinghamshire. Janis explains the appeal of the care industry: “This sector attracted my attention because it was clearly a growth industry and was providing a service I knew I could be passionate about. “I also wanted a career that involved


providing something of worth to others. There is a real benefi t to being part of a franchise rather than trying to start a business from scratch. This is particularly true for the care sector as the legislation is complex.” You don’t need a background in care


Sanjay continues: “When it came to deciding which care franchisor to choose, I felt that only Caremark ‘interviewed’ me and seemed to want to satisfy themselves that I could represent them in a thoroughly professional way.” Owning a care franchise is not for everyone and it is certainly not a ‘get- rich-quick’ scheme; it requires hard work and dedication on the part of the franchisee. For the ambitious professional though, the rewards, both personal and fi nancial, are there to be had. There are no fads with Caremark, only a solid business opportunity with staying power, based on years of market experience, with a highly skilled, dedicated team of professionals leading the way.


Caremark Care providers


www.caremarkfranchises.com franchise@caremarklimited.co.uk 01903 266 392


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