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DIARY OF EVENTS


2016 May 16-19


GTMC Overseas Conference, Marco Island, Florida gtmc.org


May 19 BBT Forum, Grange City Hotel, London buyingbusinesstravel.com/events


June 9 Corporate Travel Forum: hotel sourcing,


Leadenhall Building, London thecorporatetravelforum.com


July 12-13 Serviced Apartment Summit,


Park Plaza, London servicedapartmentsummit.com


July 16-20 GBTA Convention 2016, Denver, Colorado gbta.org


September 27-29 IT&CM Asia and CTW Asia-Pacific, Bangkok itcma.com


October 7 BBT Forum, Grange City Hotel, London buyingbusinesstravel.com/events


November 7-9 World Travel Market, Excel London wtmlondon.com


November 14-16 GBTA Conference, Frankfurt gbta.com


November 14-17 Phocuswright Conference, Los Angeles phocuswrightconference.com


2017


January 23 Business Travel Awards, Grosvenor House Hotel, London businesstravelawards.com


126 BBT MAY/JUNE 2016 BUYINGBUSINESSTRAVEL.COM


ITM UPDATE SIMONE BUCKLEY


Simone Buckley Chief executive, Institute of Travel & Meetings (ITM)


CALMING THE STORMS OF UNCERTAINTY


Both buyers and TMCs have important roles to play in these unsettled times


T


he world is an unpredictable place. Even those who make a living from forecasting the future (pollsters as opposed to clairvoyants) are struggling. In this column last year I wrote about the economic expert in the US who, in September 2008, said he envisaged a long period of sustained economic growth in North America and beyond. Two weeks later the meltdown started. On the morning of the Scottish independence referendum, the so-called experts said it was too close to call. Yet almost 400,000 more people (out of an electorate of 4.3 million) voted for the country to stay part of the UK: a margin some way outside the parameters of a ‘close call’. The UK general election last year followed a similar pattern: even the bookies thought a hung parliament, with the SNP holding the balance of power, was a dead cert. How wrong they were. And this year, who would honestly have thought six months ago that Donald Trump would still be in the running for the Republican presidential nomination? Not even he could have imagined his charade would last this long. With all this in mind, it’s extremely difficult to know what will happen on June 23. I had long thought that a victory for those wishing to remain part of the European Union (EU) was inevitable. But given the press coverage, and the increasingly long list of politicians and business leaders joining the leave campaign, one can no longer be sure. At the Advantage conference in April a poll of the delegates showed a 50/50 split on leaving the EU. And as long as uncertainty exists on this issue, I believe travel buyers and travel management companies have an important role to play. There are a number of potential travel-related ramifications linked to a Brexit. The key word here is ‘potential’, because no one is sure of anything. However, it should not matter to good, well-informed travel professionals. We are in the business of making the complex simple; and we are in the business of managing travel to enable growth. I think we collectively must keep this message at the core of all we do in the coming months. We may not be able to accurately predict the future, but we’ll always be there to keep it simple.


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