MICE DESTINATION BY PAUL REVEL
on the content we were learning – to taking pictures of landmarks and recording group videos. At a gala dinner, the teams’ audio-visual efforts were played on large screens (often to much amusement) and prizes were given to winning teams and individuals.
turnaround.ae
BUYINGBUSINESSTRAVEL.COM
SMCCU This is an interesting, low-key, cerebral option, which can involve learning and debate around history, cultural sensitivities, perceptions, religion and politics. The Sheikh Mohammed Centre for Cultural
Understanding (SMCCU) is a non-profit organisation with
the motto ‘open doors, open minds’. A typical event might start with a delicious traditional Arabic breakfast, while the host explains the ingredients and rituals, with their roots in Bedouin hospitality, or the origins of coffee in 15th-century Yemen – think ‘Arabica’ beans. Discussion can then move on to a range of issues, tailored to the organisers’ requirements. In our session a female delegate was dressed in the various versions of traditional women’s clothes including abaya, hijab and full- face niqab while we discussed the history, culture and gender politics involved. The conversation continued on a walking tour of the historic district, learning about heritage and architecture before visiting a traditional mosque.
cultures.ae
BURJ KHALIFA As well as public observation decks on levels 125 and 148, the Emirate’s most iconic building also offers private event spaces. The highest is on level 112 (almost 500 metres up) and with 990sqm of space it can accommodate up to 250 people. Event organisers can set a stylish tone, as guests enter via the Armani Hotel before riding fast elevators to the exclusive Corporate Suites lobby. The Annex is relatively lowly, on the 11th floor, but has more than 2,500sqm of space, and at this level the dancing fountains make an eye- catching backdrop for evening events. Both options have outdoor terraces and ‘blank canvas’ flexibility for a variety of layouts and set-ups.
burjkhalifa.ae
BBT MAY/JUNE 2016 113
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