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Vapor Corp. Leads E-Cig Market


WITH BOTH health concerns and smoking prohibitions rising, more and more smokers are turning to electronic cigarettes to satisfy their nicotine craving, which is just fi ne with Vapor Corp. “We’re not only the largest electronic cigarette manufacturer in the industry, but we’re also the only publicly traded one,” says Adam Frija, director of business development at the Florida based company. Vapor Corp. was founded by a team of veteran entrepreneurs with ex- tensive experience, ranging from product and brand development to manufacturing and sales of various consumer products. “The company’s innovative personal vaporizers offer cigarette smok- ers a better smoking alternative, as they’re designed to allow smokers greater freedom and enable them to smoke in public places,” Frija says. Vapor Corp.’s products eliminate the danger of second-hand smoke to the non- smoking community. The company began by selling


its products in mall kiosks, and eventually expanded into whole- saling to other kiosk owners. “We went from being in about fi ve ki- osks to more than 50 in just one year,” Frija says. Because of the exposure in malls, Vapor Corp. be- gan to develop relationships with convenience stores, independent retailers, the supermarket industry


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