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MARCH 201 INDEPENDENT
NDEPENDENTRETAILER.com AILER.com
RCH 2011 • VOL. 22 • N
Sunglasses Forecast
Bright W
ith spring looming and warmer weather not far behind, now is the time to start stocking up on high profi t sunglasses. Whether your
customers are looking for fashion, sport or simply everyday styles, there are a number of wholesalers who have what retailers want at highly competitive prices. One is Moda Collection, an eight year-old Missouri
based company with hundreds of sunglass styles, colors and designs in stock. “We used to be known as Lex Wholesale, selling only through word of mouth to sunglass kiosks,” says Jesse Witham, now president of marketing atModa. “Eventually, we got into wholesaling to other kiosk vendors, start ing small and then expanding,” he adds. Witham says Moda went through a rebranding, and business took off from there. “We now manufacture our own product, where before we used to buy some styles and import others,” he says. “We’re now advertising heavily and using social media marketing as well to expand our brand.”
— cont’d pg. 64 COMPANY CO
22 • NO..4
4
SPOTLIGHT F
or independent retailers looking to add kitchen and cookware to their
lineup, a good place to start is Michigan based, Quality Export LLC. According to manager and owner, Rafi Kashat, the company carries a wide offering of the most wanted items that are fast sellers in any retail environment. “We carry between 250 and 300 different items for the kitchen,” Kashat says. “We sell to retailers small and large, as well as supermarkets, other wholesalers and
jobbers.” Quality Export has its roots in groceries, having come from that business back in 1986, but then Kashat and his partners came up with the idea of focusing instead on wholesaling just kitchen products and cleaning supplies, getting their start by buying closeout deals. It turned out to be a smart move. “Right now our best seller is not just
one item, but the category of cookware overall,” Kashat says. “Bakeware is our big seller, but we — cont’d pg. 90
WHOLESALECENTRAL.com
Your Direct Online Resource To Over 612,000 Products
QualityExport LLC
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