skin smart
Accent technology focuses on services that are predominantly used as add on, splash or
accent.They are usually a secondary technology to large pro
technology.This positioning is the driving factor of the size and cost of this category of
equipment.Two prime examples of accent technology are LEDand oxygen. Both are excellent technologies,while both are almost always combinedwith a stand alone pro technology.Historically some of the higher end LEDtechnologies have sold for as high as £20,000,whereas today’s forward thinking accent LEDtechnology is sold for as little as £2,000. Efficient design can result in a £18,000 savings for the professional.
Let Spa Fabulous’
Organic Professional Range reinvigorate your spa or salon
Luxurious organic products
Affordable start-up kits with big returns
Training and support throughout
Dramatic results for your clients
Give your clients the gift of organic, luxurious facials and products. Results driven, the Spa Fabulous Professional Range delivers. Created with the highest quality organic oils and certified ingredients. All skin problems such as pigmentation, ageing, breakouts and sensitivity are addressed with glowing results.
Enjoy a fabulous 70% to 100% mark-up on Spa Fabulous’ media loved retail products. Featured in Harper’s Bazaar, Vogue, ELLE, Marie Claire and The Beauty Bible.
The range can be easily incorporated into existing skincare menus and provide an organic alternative. Spa Fabulous offers full training and ongoing support.
This progressive brand is committed to formulating new products and treatments. Dedicated PR exposure for the brand will ensure your Spa or salon hits the press.
Full professional opening order
inc FREE training and certificate £380 + VAT
For a free demonstration and more information on the Spa Fabulous Professional Range
phone: 020 8972 1789
email:
info@spafabulousproducts.co.uk browse:
www.spafabulousproducts.co.uk
Are accent devices as good and effective as the large pro devices? Inmany cases, yes. While they are tapered down versions of pro technologywith fewer bells andwhistles, well-designed accent technologywill definitely get the job
done.As importantly, strategically purchased accent technology frees up needed capital to diversify the overall range of technology that you have to offer on yourmenu and further strengthening your business.
go pro!
Larger, stand-alone pro devices are just that - ‘professional’.They are generally larger in size, heavier, awkward tomove, and significantlymore expensive in price.Howmuch more?Although the price of pro technologywill vary depending on the type of technology,most sell between £2,500 to £6,500,with themajority idling in the £2,500 to £3,800 range.Good examples of pro technology areMicrocurrent andwet/dry
Microdermabrasion.Both technologies can be used in a service by themselveswithout other technology, and facilitate an excellent result.Of course, they are betterwhen layeredwith other technology; nonetheless, their ability to ‘stand alone’ iswhat defines themas pro or professional technology.
Here are two examples of different purchasing strategies:
A. • £20,000 Pro LEDDevice • £16,000 SkinAnalysis System • £36,000Total Investment
B. • £640Array of gear hand held technology (5 devices) • £1,300Accent LEDsystem • £2,000Accent oxygen system • £2,500 Prowet/dryMicrodermabrasion system • £2,500 ProMicrocurrent system • £9,000Total investment
Which one looks like a smarter choice?OptionBallows you to obtain a diverse array of technology (nine different devices),while at the same time leaves you £27,000 of capital that can be infused into your business, or saved for future needs.
Just because a technology is small, does notmean that it is not effective. Smart, forward thinkingmanufacturers are spending their research and developmentmoney on creating intelligent and effective technology, in small and sleek designs, that are affordable to all. Thismovement in our culture has allowedmore than 100million users to enjoy the iPhone, and be part of this newand exciting culture.
In today’sworld of skin carewe are inundatedwith technology
choices.Remember to keep it simple, keep it logical, and think about theApple philosophy.Workwith companies that parallel this philosophy and have smart technology options that allow you to gainmaximumsuccess through your results,while at the same time, have a sincere vested interest in allowing you the best value for yourmoney.
David Suzuki is President of Bio Therapeutic Inc., and has been an active licensed member of the aesthetic industry for 20 years. For more information,
The Spa Fabulous range is ethical, organic and safe to use on all skin types.
Not tested on animals, suitable for vegans and all made in the UK.
58 GUILD NEWS
telephone 01788 220 458 quoting Guild News or visit
www.bio-therapeutic.co.uk
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