Reports SLOVENIA - MARKET REPORT
The Loterija Slovenije was set up in 1972 as an independent company before becoming a joint stock company in 1998 and operates under the Ministry of Finance. It is owned by the Foundation of Financing Disability and Humanitarian Organisation (FIHO) 40 per cent, capital company KAD (25 per cent), Slovenian State Holding (15 per cent), Foundation of Sports (10 per cent) and employees have the final 10 percent. The company pays five per cent tax on gambling plus 10 per cent tax on lottery tickets meaning a total of €10.8m was paid to the state in taxes in 2020.
According to a survey in 2018, as many as 74 per cent of the adult population in Slovenia are gamblers. Te Lotto remains the most popular classic game of chance and is played by 56 per cent of the adult population.
Te two operating companies within the Classic Games of Chance sector are the Loterija Slovenije and sports lottery and gambling company Sportna Loterija.
Te Loterija Slovenije was set up in 1972 as an independent company before becoming a joint stock company in 1998 and operates under the Ministry of Finance.
It is owned by the Foundation of Financing Disability and Humanitarian Organisation (FIHO), 40 per cent, capital company KAD (25 per cent), Slovenian State Holding (15 per cent), Foundation of Sports (10 per cent) and employees have the final 10 per cent. Te company pays five per cent tax on gambling plus 10 per cent tax on lottery tickets meaning a total of €10.8m was paid to the state in taxes in 2020.
Te lottery operates 11 games including three lottery games - Loto, Eurojackpot and Vikingloto plus other games such as Joker, TikiTaka, 3x3 Plus 6 and scratch cards. Tere are 19 online games available which generates 4.7 per cent of the total turnover.
Lottery games are sold via 1,037 outlets with a presence at 976 points of sales. Te specialised
P96 WIRE / PULSE / INSIGHT / REPORTS
sales network comprises of 78 PoS and partner sales network is made up of 959 PoS consisting mostly of petrol stations and tobacco stores.
In 2020 the company acquired 27,500 new players via its digital sales channel with a total of more than 116,000 players registered at the end of that year.
Gambling turnover for 2020 amounted to €97.2m compared to €105.m in 2019. Around 79 per cent of this (€77.1m) was for benefits and prize fund. Net profit was €4.6m
Te decrease in turnover during 2020 was of course down to Covid. Te specialised outlets, which normally account for more than 40 per cent of total turnover, were closed for a total of four months whilst other outlet restrictions made accessibility to games more difficult.
During this time the company renovated its online platform and upgraded its entire back- office game and content management systems, mobile applications, and other information systems.
Romana Dernovsek, President of the Management Board, said during the annual report for 2020: “Although the Lottery of Slovenia was one of the most affected lotteries in Europe with the closure of the specialised sales network, we ranked sixth among the 18 Eurojackpot countries in terms of average per capita payments and tenth in terms of GDP per
capita and 16th in terms of population.
“In a time of great uncertainty, we have taken the time to understand key aspects of our long term success. Te result of the process of in-depth analysis, weighing scenarios and decision making is a new Strategic Plan of the company which addresses the fundamental business challenges until 2025.
“With all activities we generated €97.3m in turnover in 2020, which is six per cent less than planned and eight per cent less than in the previous year. We estimate that under normal circumstances, our turnover would be €10m higher, which would exceed both the planned
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