INSIGHT IAGA SUMMIT BOSTON - JUNE 27-29, 2022
I am honoured to have the opportunity to moderate a panel on responsible gaming at the 2022 IAGA International Gaming Summit. Tis year’s event in Boston will enable industry thought leaders to get back together in person and discuss some of the most important topics and issues that our ever-evolving industry faces today. Responsible gaming is integral to the conversation, with the panel entitled ‘A Call for Industry-wide alignment on Responsible Gaming.’
Given the vast IGT games and solutions portfolio across the company’s global gaming, global lottery and betting and digital businesses, we are afforded with a unique opportunity to innovate and help to establish the industry standards for responsible gaming.
Te truth is, regardless of a supplier’s size and scope, the operative word remains ‘collaboration’ for all who wish to demonstrate a strong commitment to RG and propel the conversation forward. It takes strong partnerships between suppliers, regulators, operators and dedicated organisations such as the International Center for Responsible Gaming (ICRG) and the National Council on Problem Gambling (NCPG), fostered by the strong support of industry associations such as IAGA, AGEM and the AGA, to make a difference in today’s evolving gaming and technology landscape.
But this is not an IGT advertorial, so rather than run down a list of the RG solutions that IGT provides, I’ll address some of the most prominent topics of conversation that I’m experiencing in my interactions with industry and RG thought leaders.
Hot topic number one: how will cashless gaming impact responsible gaming?
While cashless gaming provides players with the type of cash access that we’re all accustomed to in our daily lives through app- based purchases, it obviously remains an emerging technology in our industry. What’s important to realise from an RG perspective is that cashless gaming helps prevent anonymous play. Tat’s a valuable RG benefit because if we look at the basic symptoms of gambling addiction, or disordered gambling, anonymous play or cash-based casino transactions allow individuals to keep playing without measure, and the potential for problem gambling to go undetected.
Tink of the benefit of cashless as similar to online gaming, where one must establish a player account – the player is a known entity to the casino. Tis is important because some RG tools have been based upon research that indicates that reality checks such as clocks or transaction history can ensure that players remain rational about their play and keep it within the realm of reasonable entertainment. When compared to anonymous cash play, it becomes easy to understand the opportunity that cashless technology provides our industry to implement and promote RG measures.
Phil O’Shaughnessy IGT Vice President, Global Communications, Events & Sustainability
“What’s important to realise
from an RG perspective is that cashless gaming helps prevent anonymous play.
That’s a valuable RG benefit because if we look at the basic symptoms of gambling addiction, or disordered gambling, anonymous play or cash-based casino
transactions allow individuals to keep playing without
measure, and the potential for problem gambling to go undetected. Think of the benefit of cashless as similar to online gaming, where one must establish a player account – the player is a known entity to the casino.”
Hot topic number two: Is global industry alignment on RG possible?
Yes, if the question relates to the global gaming industry demonstrating an engaged and ongoing commitment to responsible gaming in various forms. Te answer isn’t as easy when we take the variation in funding resources into consideration on a state-by-state and jurisdictional basis. Tis is where partnering with the ICRG and the NCPG, among other associations, becomes such an important part of the entire industry’s commitment. Tis is where the underfunded and the funded join forces and the whole becomes greater than the sum of its parts. Yet with the rapid evolution of gaming technology, research requires the resources to keep up with the pace.
It also needs to honour the work being done on “old” technology and focus on impact from the “new” technology such as artificial intelligence, online play, smartphone transactions and apps and also, the effects of new forms of advertising, just to name a few.
WIRE / PULSE / INSIGHT / REPORTS P45
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