Tanzania Market Report
In 2019, the board reported that contributions to the government by the Tanzania gaming industry was set to increase to Sh96bn/- that financial year, up from Sh78bn/- paid in the 2017/18 fiscal
year, on account of the growth of technological innovation and an improved business environment overall.
broadband services to 713 wards, encompassing approximately 1,407 villages, and is set to benefit over 8.5 million Tanzanians upon completion. Te project’s estimated cost is around US$112 million and will be executed under the Universal Communication Services Access Fund (UCSAF), established in 2007 to enhance access to communication services. Te importance of the communications sector was underscored
during a budget presentation by the Ministry of Information, Communications, and Information Technology Mr. Nape Nnauye. Addressing parliament in May he emphasised the sector's im- pressive growth over the previous year. He reported a 16.4 per cent increase in registered SIM cards, rising from 62.3 million in April 2023 to 72.5 million by April 2024. Furthermore, mobile internet subscribers grew by 11.2 per cent, from 33.1 million to 36.8 million during the same period, while mobile money service users saw a substantial rise of 19.6 per cent, increasing from 44.3 million to 53.0 million.
MOBILE MONEY In recent years, Tanzania has experienced a significant surge in the adoption of mobile money services. By the end of 2023, the number of active mobile money accounts reached 55.8 million, more than doubling from 25.8 million accounts reported in 2019, according to the latest data from the Tanzania Communications Regulatory Authority (TCRA). Tis impressive growth of 116.2 per cent means that over 80 per cent of Tanzanians now possess a mobile money account. Te mobile money market in Tanzania is primarily dominated by three key providers: Vodacom’s M- Pesa, Tigo Pesa, and Airtel Money, which together account for 89 per cent of the total market share.
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HOW GAMBLING IS REGULATED Te gaming industry in Tanzania was initially regulated by the Pools and Lotteries Act of 1967 and the National Lotteries Act of 1974, with the national lottery being the primary form of gaming until economic reforms in 1985. Te introduction of economic liberalisation and the National Investments Promotions and Protection Act in 1992 spurred investment in the hotel and leisure sectors. In response to ongoing reforms, the National Policy on Gaming Activities was established, leading to the enactment of the Gaming Act, Cap. 41, and the creation of the Gaming Board of Tanzania (GBT), which became effective on July 1, 2003. Te board oversees and regulates gaming activities in the
country and has the authority to issue various gaming licenses and certificates as outlined in the Gaming Act. Sports betting has been legalized since the late 1990’s. In 2019 the government legalised virtual games.
A GROWING MARKET In November 2017, Director General of the GBT, James Mbalwe, said that the number of sports betting companies had increased from five in the past three years to as many as 26 while sports betting tax revenue was increasing steadily. In 2019, the board reported that contributions to the government
by the Tanzania gaming industry was set to increase to Sh96bn/- that financial year, up from Sh78bn/- paid in the 2017/18 fiscal year, on account of the growth of technological innovation and an improved business environment overall. Mr Mbalwe said that apart from revenue contributions, various
gaming companies had invested significant sums into the industry. “Over the past few years, Tanzania has recorded massive growth
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