STEFAN KRENN Executive Board Member NOVOMATIC AG
In 2023, NOVOMATIC achieved a milestone by recording revenues of €3.2bn. Preliminary data suggests that 2024 revenues have surpassed this figure, driven by innovative products and new technologies that heightened demand for both land- based and online solutions.
NOVOMATIC Clear Vision, Clear Strategy
In a recent address at the inaugural ICE exhibition in Barcelona, Stefan Krenn, Executive Board Member of NOVOMATIC AG, provided a comprehensive overview of the company's performance in 2024 and outlined strategic initiatives for 2025.
Celebrating its 45th anniversary, NOVOMATIC has evolved from a start-up in 1980, founded by Professor Johann Graf in Gumpoldskirchen, Austria, into a global leader in the gaming industry. Today, the company boasts over 25,000 employees, operates 300 subsidiaries, engages in business activities across 120 countries, and manages more than 2,200 gaming facilities.
REFLECTING ON 2024
Despite a year marked by geopolitical tensions, economic challenges such as persistent inflation, elevated interest rates, high energy costs, supply chain disruptions, and a dynamic labour market, NOVOMATIC demonstrated resilience. Te company's adaptability to evolving regulatory landscapes and its capacity to swiftly respond to market changes were pivotal in navigating these complexities.
In 2023, NOVOMATIC achieved a milestone by recording revenues of €3.2bn. Preliminary data suggests that 2024 revenues have surpassed this figure, driven by innovative products and new technologies that heightened demand for both land-based and online solutions.
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Novomatic’s Greentube Group notably contributed to this growth. Key markets, including Germany, Italy, the UK, Spain, and regions in the Americas, all experienced revenue increases.
STRATEGIC INITIATIVES FOR 2025
Aligning with Professor Graf's vision of global expansion, NOVOMATIC plans to intensify its international growth efforts in 2025. Tis strategy involves refocusing and consolidating operations to facilitate further expansion. A significant move in this direction is the decision to divest the Austrian Admiral Group, which manages NOVOMATIC's sports betting operations in Austria.
NOVOMATIC has entered into an agreement to sell this entity to the Tipico Group, a leading sports betting provider in Germany. Tis transaction, pending regulatory approval, will enable NOVOMATIC to concentrate on international growth markets and drive further global expansion.
Announced for the first time at the ICE Barcelona expo, NOVOMATIC
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