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Contents February 2025 Aristocrat Gaming ensures


collaboration across the business Page-24


Tanzania Page-80 Over the last decade, Tanzania has undergone a significant rise in digitalisation, impacting all sectors of its economy. Te country has achieved some of the fastest growth rates in Africa, attributed to its strategic position as a key seaport hub in East Africa, rich natural resources, and political stability. Te country's gambling industry is witnessing remarkable expansion, largely fuelled by the rise of sports betting and retail, particularly in major urban areas.


MARKET REPORT


Craig Toner, CEO of Aristocrat Gaming, shares his insights on innovation, market growth, and strengthening collaboration across the Group’s various divisions.


Light & Wonder builds on the success of COSMIC SLANT cabinet Page-34 Wayne Ellard, Managing Director for EMEA at Light & Wonder, sets out his expectations for the new COSMIC UPRIGHT cabinet and the latest games hitting the market in 2025.


ARE EXPO Karen Cooke, Director of Swan


Events, is launching a new UK-based event in Manchester, a show designed to bring together the amusement and retail sectors. Page-40


iGP goes all in on B2B operations with new retail gaming solution Page-47


Jovana Popovic Canaki, iGP's newly appointed CEO, reflects on the


company’s fresh trajectory and new


retail gaming solution designed with South American market in mind.


GR8 Tech leadership structure reflects the industry it serves Page-50 Yevhen Krazhan, CBDO at GR8 Tech, details a unique evolving leadership structure and the partnership with Ready to Fight, the platform co- founded by Oleksandr Usyk.


GROWTH, AI & COMPLIANCE Eran Dekel, Senior Legal Director at


Soft2Bet, discusses the comprehensive role of legal teams, the cautious adoption of AI tools and the need for strategic planning. Page-58


Transform & Roll Out Page-88 Much like the beginnings of online gambling, AI is going to have a transformative role on the gambling industry. AI will change the way how players play, how the industry is regulated and how players are protected from gambling related harm. We are already seeing some truly draw dropping development in the way games are designed, resulting in a major shift in how they are played.


ARTIFICAL INTELLIGENCE


Sportradar exhibits advancements being made in AI technology suite Page-54


Luka Pataky, Senior Vice President of Automated Content at Sportradar, explains how Computer Vision engages users, ultimately driving increased betting activity.


Salsa Technology strengthens prominent position in Brazil Page-60


Eliane Nunes, Chief Growth Officer at Salsa Technology, discusses the certification process and expectations for the newly regulated Brazilian market.


ICE BARCELONA 2025 Cammegh displayed a wide spread


of wheel-connected products for casino operators at ICE. Andrew Cammegh discusses the company’s award-winning appearances. Page-62


3


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