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SKINCARE PRESCRIPTION
In our fi nal focus on skin analysis, we look at the spa brands which are successfully using skin testing to prescribe homecare products KATE CORNEY, PRODUCT EDITOR, SPA BUSINESS
PRESCRIBED SKINCARE SOTHYS
L’Institut Sothys, Paris, offers a free fi ve- minute face and body analysis to provide a beauty prescription for the client. Before facials, a beautician asks the client about their skin routine and allergies, then analy- ses the skin’s age: its fi rmness, winkles and elasticity, using their fi ngertips. A shorter analysis is also offered before all purchases of products after treatments. Isabelle Villey, the training director at
L’Institut Sothys says: “We sell more prod- ucts after a prescription. The average sale is about three products. It’s also the way to sell a complete course of treatments.” Sothys also offers a body beauty diagnosis included in the cost of all body treatments, which begins with a questionnaire about their general health and areas of concern to determine the areas to be treated. A slim- ming beauty diagnosis is carried out before slimming treatments and concentrates on defi ning the type of cellulite a client has. It involves the beautician looking at the areas of concern and testing the skin using fi n- gertips to determine whether the client has aqueous, adipose or fi brous cellulite. The beautician will then prescribe a course of treatments and the client is given a retail programme for home care.
SPA-KIT.NET KEYWORD: SOTHYS
SKIN ANALYSIS DEVICE HYDRATEST
UK company BeautyPro manu- factures a new skin analysis tool for spas called the HydraTest. The pen-sized device measures oil and hydration levels in four seconds by using bioelectrical impedance analysis (BIA) technology. The electrical currents detect the skin’s conductive moisture levels – if the reading is low, the skin is dehydrated and vice versa.
The device can be used in facial treatments to measure results, in pre-treatment consultations and for skincare prescription. Costing £59 (US$90, €68), it’s affordable for all spa businesses and can be an add-on to treatments or a paid-for extra. The HydraTest can be co-branded to a spa or product house, as well as being sold
as a take home retail device. It’s currently being used by the spa at the Four Seasons Doha and is distributed by Scrip Companies in the US.
SPA-KIT KEYWORD: BEAUTYPRO
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Spa Business 3 2013 ©Cybertrek 2013
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