TECHNOLOGY
Yun Ho Kim Digital Right Brain
A few years ago, people were talking about e-commerce. I guarantee that soon, they’ll be talking about mobile commerce – or ‘m-commerce’
Yun Ho Kim
M-commerce allows customers to pay with their phone, eliminating the need to carry credit cards. SalonPOS will integrate with mobile, so users can accept payment via smart phones.
What’s your vision?
SalonPOS has elements of a traditional POS system, but at the same time, we’re finding new ways to make our software relevant. We’re providing a platform for spas to stay connected with customers via Facebook and Twitter and other social media and tech services, which are indispensable tools businesses need to reach customers.
What’s new and exciting? We’re focusing on providing affordability and flexibility. Here at SalonPOS we realise that one size really does not fit all. You can’t expect a day spa owner to pay the same price as a mobile therapist.
Hervé Colly ADN-informatique
Nymphea’s new module enables spas to automatically email a questionnaire to clients after their visit, to track satisfaction
Managers can view the results on an online dashboard, respond to customers (75 per cent are recovered), publish the best comments on their website and recruit fans on Facebook. The module is delivered in partnership with a company specialising in online satisfaction surveys. Questioning clients about their expectations is the best way to ensure continuous and sustainable improvements to services.
Hervé Colly
The needs of each vary. Some focus on appointments, employee tips and commission, others on market- ing. We strive to cover them all and to provide the functionality each needs at a price they can afford.
What types of spas do you target? Our software can be used by any type of spa or beauty business. Whether day spa or mobile operation.
What makes it different or better? It’s user-friendly and portable and has easy to use features that allow spas to manage clients, employees and schedules anytime, anywhere. We chose to make it for the iPad, which means operators can take their businesses with them wherever they go.
What’s the price range? The price starts from US$49.99 (€38, £32) and goes up depending on need. There are no monthly or upgrade fees. This is a one-time pay- ment, with the exception of payment plans. A spa – with, let’s say, 10 employees – will pay around US$1,850 (€1,390, £1,170). Again, the bottom line is that one size does not fit all. We personalise the soft- ware to each company’s need. Spa operators can try our software by downloading the free trial from the Apple app store.
Web
www.salonpos.net Tel: +1 631 524 5335 Email
info@salonpos.net Spa-kit keyword: salonpos
What’s the price range? Nymphea starts at £100 a month (US$158, €119), including software, support and regular updates by our team of specialists and trainers seven days a week.
What’s your vision? Spas will take a more prominent role in resort and hotel businesses and be increasingly viewed as assets which give a competitive advantage. Technology will have a role to play in reducing recurring manage- ment tasks, so staff can dedicate more time to clients.
Do you have other news to share? By working really closely with spa managers, we’ve created a reporting module. The module provides
visibility and a thorough understanding of their customer data and their operating results through dashboards and statistics. The advan- tage is that they receive, and can process the results, directly in Excel.
What makes Nymphea different or better? Nymphea manages all spa activity: appointment scheduling, online booking, CRM, gift vouchers, membership, loyalty programmes, invoicing, pricing, point of sale, inventory and reporting. But its best feature is its booking engine which automatically optimises scheduling and the allocation of resources: it’s an essential asset.
What types of spas is your software targeted at? Any type and size, from urban and hotel spas to thalassotherapy and thermal spas and from independent to multi-location, high-volume.
104 Read Spa Business online
spabusiness.com/digital
What trends are you responding to? Cloud computing, mobile and tablet. They offer flexibility and avail- ability via online and mobile. Resort managers need a single tool that integrates management, sales, marketing and reporting: this is what we intend to do.
Web:
www.adn-informatique.com Tel: +33 4 79 72 96 26 Email:
nymphea@adn-informatique.com Spa-kit keyword: adn
Spa Business 3 2013 ©Cybertrek 2013
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