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All Christina’s skincare lines are researched, developed and made at its HQ in Israel


The market has changed signifi cantly and now customers are looking for highly results-driven and instantly visible eff ects from their spa treatment, whether it’s in a medical spa, a resort spa or a day spa


and therapists can ensure their clients have a satisfying experience and see amazing results every time By consistently producing outstanding results and experiences for their clients, spas can be assured this will translate into increased visits and retail product sales.


What are your most popular product lines? Our Forever Young product line is an award winning anti-ageing range designed for Baby Boomers and Generation X. It protects inter- nal skin structures and corrects external symptoms of ageing, using a combination of biopeptides, botanicals and antioxidants to encourage skin cell repair. Wish is also very popular, designed for older women (from 45 and up). It’s an over- all age-control treatment that encourages skin’s natural repair process Our Silk treatment is a very popular pam- per experience that gives immediate visual effects. Real silk fibres and proteins pen- etrate the skin and reinforce its natural collagen matrix for a fl awless fi nish. After just one silk treatment, clients can see an 80 per cent reduction in the appearance of fi ne lines. Used together with Silk home prod- ucts, customers can experience long-term wrinkle reduction.


Spa Business 3 2013 ©Cybertrek 2013


What new products have you launched recently? Our newest and most innovative product line is Muse, which is based on a unique spe- cies of rose. It’s a complete beauty complex treatment, helping the skin optimise its nat- ural repair processes. In October, we’ll globally introduce


Christina Château de Beauté – our new Vinotherapy treatment, a luxurious face and body treatment combining grape and wine extracts with advanced technology. The antioxidant components enhance the reju- venation process and are amazingly effective in diminishing the contours of wrinkles and rehabilitating collagen in cells. And due to the huge demand for Christi-


na’s BioPhyto products, in April 2014 we’ll upgrade them to focus even more on the purity of natural minerals, plants and herbs.


What training do you offer? Our commitment to clients is ongoing, with a support system that includes worldwide educational conferences and workshops. Christina’s training sessions are usually 2-3 full days of hands-on training for each Christina line. The sessions go much fur- ther than ensuring the therapist knows how to use the product, covering impor- tant pre-treatment intake and evaluation


skills, customer communication and advice on homecare protocols for optimum results. We assist both sales and spa personnel, turn- ing it to a whole educational experience. We also offer educational and marketing materials – tutorials, catalogues, brochures and manuals – to ensure estheticians and spa professionals have the best knowledge base and tools to deliver real results.


What other services do you offer? We work with the spa to design the best treatment plan for their needs, with signa- ture treatments where required. We help with branding, art and graphics displays, and presentations to express the spa’s unique character. We offer custom-made sponsor- ship opportunities, support through social media, as well as direct mail programmes to help with customer outreach. Our specialist spa team help clients bring their ideas to life.


What’s next for the company? We’ll continue to develop our products and treatments, and expand our business part- nerships in global markets. Our fi rst fl agship facility is in development, and will open in a location outside Israel in the near future.


For details call +972 3 752 4488 or visit www.christina-cosmeceuticals.com


Read Spa Business online spabusiness.com / digital 89


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