Review G2E ASIA 2015
BBIN MOVING TO THE BEAT
MATSUI DAZZLING IN THE DETAILS
Matsui Gaming showed its stunning new range of decal effects, including pearl and marble colouring details at the G2E show
The hottest new item from Matsui Gaming at the Macau show was the addition to its existing range of chips to now include a marble colour range and pearl effect decal. Matsui also designed a series of chip samples to hand out to visitors from different countries within Matsui Asia’s sales area to demonstrate the broad ability range of its customisable chips portfolio that able to suit all tastes.
Shigeki Machida, Managing Director Matsui Asia added: “G2E Asia 2015 was the most successful for Matsui Asia in recent years, we had an improved booth location which seemed to attract more visitors. The customers reaction to our new Marble style colour
range and Pearl effect decal design was fantastic as many Junket operators are looking for another style of chip for new investments in and outside of Macau. We received many inquiries for their gaming chips and table layouts”
BBIN was introducing its new branding to G2E Asia 2015, along with its new slogan; The Gaming Beat and its latest products BB PK3 and China Hit or Miss that will be launched in the second half year of 2015
The launches were part of the group’s newly expanded portfolio of live casino, sports betting, lottery and over 100 slots to the online and mobile worlds. A spokesperson said: “In recent years, BBIN has been devoted to the development of many kinds of lottery games. In 2014, we built a digital recording studio for the first Asia Lottery Live show with games such as BB Lotto Live, China Hit or Miss, Shi Shi Lottery, Keno and BB Running. BBIN supports over 500 clients through our gaming platform in Asia alone. We are expanding our business into eastern Asia, Southeast Asia, China, Japan, Korea, Malaysia, Vietnam, Thailand, Indonesia and the Philippines markets.”Slot games such as Lets Go Night Market, Cock Fighting, Wild Starship and Don’t Call Me Little Red.
MICROGAMING IS FEELING LUCKY
Microgaming was showing its wide range of games at G2E Asia, including new-favourite Lucky Koi, Lucky Firecracker and Game of Thrones.
Microgaming showcased its casino games and a state of the art Live Dealer offering at G2E Asia with over 800 casino games, and more than 225 dedicated mobile games, Microgaming said it isn’t just about quantity; ‘the quality is unmatched too.’ Products were displayed on desktops, mobiles, tablets and even wearables, highlighting cross-platform capability featuring the latest iPhones and Android-
powered tablet devices. Microgaming’s Anna McChesney confirmed that G2e Asia provides Microgaming with a great opportunity to show the latest products and network to the region.
“Localisation is imperative; that’s why our online slots come in over 45 languages and more than 25 currencies,” said Ms. McChesney. “At the show, we ran a competition for an attendee to win a GoProHER04 Black edition and 64GB memory card. Visitors were asked to enter the prize draw by placing their card in a business card box on the Microgaming stand. The winner was announced on the last day, and he was thrilled to pick up his prize.”
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