"We keep in touch with anyone who has expressed interest in our Garces restau- rants for group events,whether they have booked with us or not," Moore notes. "We reach out to them and send them updates and information and try to stay top of mind when it comes to their future bookings."
Garces has grown quickly over the last five years,and their sales and event team has been largely home grown over that time. Many of the staffers have been promoted from within other areas of Garces Group (administrative positions, internships, restaurant hosts), so they truly learn about the brand and business from the inside. Because of their previ- ous experience, they are very familiar with procedures and policies,outreach, and the importance of client retention and relationships before ever joining the sales team.
"Our staff knows the food extremely well and also our culture. Relationship build- ing is so important,as is our philosophy of working together as a team. Our staff is trained to be able to speak to all arms of our business. That means when they talk to a potential client, they don't have to pass them off to another staff member whose expertise is limited to only in one specific area. Having such a knowledge- able staff helps in making the process easier for the client from start to finish," observes Moore.
"Our staff has a single focus in mind at all times: our clients," she continues. "We truly work together as a team. We commission as a team, so the focus is on helping each other to give our clients outstanding experiences when they dine at our restaurants. Our sales team is always upbeat and happy, and we're very much a family in how we work together."
Chef Garces' philosophy of Latin Hospitality extends from the guest experience to their relationship with planners to their staff's relationships with each other.
Having a strong and
knowledgeable sales force goes a longway toward helping the
Garces Group to attract and keep clients, aswell as providing them with outstanding event
experiences, spectacular service and creative, world-class cuisine.
Planner Rewards!
Join our exclusive loyalty program to earn rewards when booking an event at any Garces Group restaurant, exclusive venue, or a catered event at the location of your choice.
Inquire with our event coordinators formore information!
Visit
GarcesEvents.com or Call 267-284-7979 for featured venues, menus, and information. TheMostDeliciously Rewarding ItemIn YourWallet.
Mid-Atlantic EVENTS Magazine 81
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