Dolce Valley Forge hotel in King of Prussia, PA features 24,000 square feet of elegant, flexible meeting and event space in 22 function rooms. The property's location, together with its experienced event staff, outstanding catering services and state-of-the-art technology make it an extremely appealing option to planners within the pharmaceutical meetings market.
New York Strip, then create an authentic spice blend and grill it for tasting and judging later; Cooking for a Cause is the preparation of assorted casseroles that are then packaged and sent by Normandy Farm staff to the USO facility near Willow Grove Air Force Base for soldiers return- ing home from duty.
In addition to all of its modern offerings, Normandy Farm also is an historic land- mark, featuring exposed wooden beams, brick archways and architecture. At the same time, it is a state-of-the-art facility certified by the International Association of Conference Centers.
Its Complete and Daily Meeting Packages include food and beverage, meeting room and audio-visual services. The venue has 22,000-square feet of dedicated meeting space, a fully equipped and staffed busi- ness center, golf and recreational facili- ties, acoustically engineered meeting rooms, ambient sound levels and more.
In addition to flexibility, adaptability is another key factor when it comes to host- ing those within specialized markets like pharaceutical and legal groups, noted Lisa Karl, director of sales and marketing for the Crowne Plaza Valley Forge in King of Prussia, PA. But even more important, she said, is developing a relationship and
18 May June 2011
true partnership with the planner to cre- ate an environment where the meeting or event can succeed.
“A productive meeting environment with efficient service and culinary expertise is an absolute requirement,” she said, “how- ever, a true partnership approach is need- ed in order to adapt quickly to last-minute changes.”
When program changes occur, Karl said that the host site’s staff must be flexible and be able to offer creative solutions. Though this can be a challenge, it helps build long-lasting business relationships.
For these clients, the Crowne Plaza Valley Forge sales team showcases its IACC- approved Liberty Conference Center, which is located in the hotel. For planners within specialized markets, this dedicated conference center is ideal for training ses- sions and high-level meetings, since it is home to an impressive amphitheater as well as numerous breakout rooms.
Business from within these specialized market segments is extremely valuable to Crowne Plaza Valley Forge.
venue’s staff encourages client feedback as a measurement tool and an opportuni- ty for improvement to ensure client satis- faction and, ultimately, future business.
Meeting their needs starts with a skilled staff, and the Crowne Plaza Valley Forge is a market leader when it comes to cus- tomer service and culinary expertise.
“In an effort to create a productive meet- ing experience, we provide our Crowne Meeting Director who serves as the main point of contact for all aspects of the meeting, including room reservations, updates, menu selection, audio-visual requirements and meeting room set up,” noted Karl. “Our Crowne Meeting Director is on site and available for immediate response at all times.”
The state-of-the-art Liberty Conference Center seats 130 in an amphitheater offer- ing ergonomic chairs, high-speed Internet, a power outlet at each seat and four breakout rooms. Complete Meeting and Day Meeting Packages are available, and include continuous refreshments through- out the day and an on site audio-visual production company at the ready.
In fact, the
Local activities and attractions make this venue even more appealing, as attendees can take advantage of the hotel’s proximi- ty to the King of Prussia Mall, the largest enclosed retail shopping mall in the coun- try. Additional shopping opportunities are available at the Philadelphia Premium Outlets, and the Village of Wayne.
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