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EUROCOIN
StandNo.4045
EUROCOINISSETTOSHOWCASETHENEW EPICENTRALPRINTSYSTEMFROMTRANSACT TECHNOLOGIESATICEEXHIBITIOHELDINJANUARY Always wanted to reward your slot players while they were playing at the machine, and frustrated by the absence of a solution to do just that? With the launch of Epicentral from TransAct, things are about to get a great deal easier....
The Epicentral Print System is a pioneering software solution that will enable promotional coupons and other messages to be printed to casino guests while they play at slot machines - allowing the casino to communicate directly with the customer to create multiple promotions and incentives to either increase customer time spent on the casino floor or encourage visits to other parts of the casino.
Colin Veitch, Director of Eurocoin is very excited about the new product that made its first appearance to the public at G2E in Vegas last month. “It is a fantastic concept - not only is it incredibly user friendly - but crucially the system is compatible with all existing slot systems and games. I am looking forward to revealing the new system on the Eurocoin stand at IGE in January and demonstrating how its implementation on a casino floor will initiate more play, increasing revenues and essentially improve customer loyalty.”
“It is a fantastic
concept - not only is it incredibly user friendly - but
crucially the system
is compatiblewith all existing slot systems and games. I am
looking forward to revealing the new systemon the
Eurocoin stand at IGE in January and
demonstrating how its implementation
on a casino floorwill initiatemore play,
increasing revenues and essentially
improve customer loyalty.”
Colin Veitch, Director Eurocoin.
The new Epicentral Print System connects directly to TransAct’s ServerPort™ device inside the slot machine and allows a casino to develop internal marketing programs and promotional coupons to be distributed to customers on a real-time basis at a slot machine.
The Print System connects to any existing slot machine, regardless of the game’s manufacturer or the casino’s slot system, as long as the slot machine is equipped with a TransAct Epic 950 printer. Casinos that do not currently have the Epic 950 in their slot machines can easily change out their existing printers and add the Epic 950 and ServerPort – giving them the capability to implement Epicentral™.
Once casinos have the software system in place they will have the ability to provide players with special prize draws, real-time promotional coupons and marketing messages, restaurant meals, show tickets and hotel rooms, among many other possibilities. Essentially, the casino will be able to utilise the system to create multiple promotions and incentives to increase customer spend.
“We encourage all our clients to come and take a close look at Epicentral at our stand No. 4045 in London” added Veitch “There is no doubt that this is a huge step forward, allowing casinos and slot halls to reward their players simply and cost- effectively.”
G3 I JANUARY 2011 I PAGE 76
ASTROCORP.
StandNo.3340
ASTROCORPCELEBRATESITS10YEAR ANNIVERSARYTHISMONTH,BRINGINGTOACLOSE ANENTIREDECADEOFEXCITINGINNOVATION The month long celebrations have already begun with numerous congratulations and acknowledgments from the industry as people who have witnessed the fledgling company grow into a gaming giant pay tribute.
An event is also being held at the company’s headquarters in Taipei and commemorations are set to climax with Astro unveiling its much anticipated new line up of games, content and product at the International Casino Expo.
Next year’s event at Earls Court marks Astro’s fourth consecutive year exhibiting at the show which is renowned for attracting a worldwide audience.
Keen to exploit this global opportunity, Astro will showcase its extensive range of gaming products and technology which has changed the development process beyond anyone’s expectations to the point now where game concepts created only in theory, are now an actual reality.
Chief Executive Simon Herbert explains: “During the time we have exhibited at ICE we’ve increased our presence and the show has become a key part of our marketing activity. This year has been very busy for Astro and our development
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