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CRUISE LINE (UNDER
75,000 PASSENGERS)
SPONSORED BY
WINNER
FINALISTS
CELEBRITY CRUISES
Celebrity’s dedication to the UK market, NCL
demonstrated by the deployment of one of Highly commended
its new class of ships to Southampton next
year, and the launch of a forerunner in the Carnival Cruise Lines
UK this year, ensured this entry stood out.
Judges were also keen to reward the decision Holland America Line
to create a standalone trade team for the
brand, noting the commitment this showed Hurtigruten
to working with the trade and helping agents
promote and sell a line that traditionally Yachts of Seabourn
has not enjoyed the highest profile in the
Royal Caribbean stable. The judges were also
keen to praise the runner-up, Norwegian
Cruise Line, for the great strides it had made
in the past 12 months, with a high-quality
product now beginning to be matched by
operations in the London office as a result of
its NCL Partnership 2.0 programme.
THE TTG TRAVEL AWARDS 2009 37
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