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ONBOARD ENTERTAINMENT


67


APEX REPORT Richard Williams


reports from Anahein on the latest products and news


74  IN THE NEWS


Thales pairs with SITA e-Aircraft


 Thales has announced a new pairing of its GateSync with SITA's e-Aircraft Connectivity Services to enable IFE on demand to passengers’ PEDs. Now on trial at Santiago


WIFI A PRIORITY FOR TRAVELLERS


 According to the latest IPass Mobile Workforce Report, wifi connectivity is a major priority for business travellers when choosing which airline they will fly with. About 30% of those surveyed said that they take wifi availability into consideration when choosing a flight. And it's not just business


travellers who care about this. The majority of mobile workers log onto the internet for business while on holiday, and they’re logging in more often


than ever before. Around 37% of mobile workers now report connecting two to five times a day. The number of users who log in five or more times a day grew from 6% a year ago to 13% this year. Whether we like it or not, we


are living in a connected world. As a result airlines are jostling to differentiate themselves by offering various levels of inflight entertainment and connectivity (IFEC), and in the process find new ways to increase their ancillary revenue (AR) by selling


added extras where possible. What the airlines offer differs widely. This is because legacy IFE systems are expensive to replace; new systems are cheaper to install but require an element of future-proofing; new technologies and satellite networks are coming to the market; standards and regulations vary around the world, as do consumer habits; and the trend towards passengers using their own personal electronic devices (PEDs) is ever-increasing.


airport with LAN Airlines, the system offers movies, music, news, TV series, games, shopping, destination and flight information. The Thales/SITA project not only provides sophisticated on-demand IFE services for passengers, but passenger numbers, daily news, meal inventories, surveys, crew logs and performance data can also be transmitted to airline operational systems. Airlines can reduce costs and accelerate turnaround time by transmitting time- sensitive data wirelessly to and from its airline fleet. SITA provides inflight


satellite-based connectivity for the system through OnAir. Inmarsat provides satellite constellations and also the ground networks.


VIRGIN ATLANTIC Sally Gethin reviews


new wifi services being trialled on three of its A330-300s


WWW.ONBOARDHOSPITALITY.COM 67


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