BRITISH FRANCHISE ASSOCIATION NEWS
The UK’s voluntary self-regulating governing body for franchising
Trevor and Sam Brocklebank of Home Instead Senior Care
• HSBC Franchisee Support Award: Barking Mad
• Express Newspapers Brand Builder Award: Revive!
THE UK’S MOST OUTSTANDING FRANCHISORS REVEALED
n Home Instead Senior Care takes the Gold award as bfa HSBC Franchisor of the Year Home Instead Senior Care, home
care provider to elderly people, was awarded Gold at the 2013 bfa HSBC Franchisor of the Year Awards ceremony on 4 July. Following a hugely successful year, the company has gone from strength to strength, developing its brand, focusing on quality franchising and campaigning for better standards in its industry. A combination of year-on- year phenomenal growth, impressive recruitment processes, innovative
training and quality care practices all contributed to the business achieving the accolade. This year’s awards, held at the Honourable Artillery Company in London, celebrated outstanding practice and achievements of the country’s leading franchisors. Following a thorough judging process of the 13 shortlisted companies from the UK’s thriving industry the panel selected the following winners: • bfa HSBC Franchisor of the
Year Award - Gold: Home Instead Senior Care; Silver: Water Babies; Bronze: Agency Express
Brian Smart, director general of the bfa, said: “I would like to extend huge congratulations to all of our winners. The relentless drive and continued success of these franchisors has contributed to yet another exceptional and inspirational year. Seeing franchisors from a variety of sectors, sizes and geographies achieving outstanding results is commendable. The judging panel was challenged with reviewing some of the best entries for franchisors in innovation, brand development and franchisee support they have seen.”
Cathryn Hayes, head of franchising, HSBC, added: “Providing strategic and developmental support to franchisees is a critical part of being a good franchisor. Franchisors and franchisees have to contend with continued economic challenges, so the need to innovate and build their support systems is an increasingly vital part of franchisors’ overall business strategy. It has been highly encouraging to see the extent to which our franchisor finalists go the extra mile to help their franchisees progress and grow their businesses.”
bfa Annual Conference 2013 review
n With record numbers, expert speakers, big names and a stunning venue, the 2013 Annual Conference promised much – and delivered more, surpassing expectations with what was widely regarded as one of the finest bfa conferences to date. Over 200 delegates attended the event in early July at Senate House, London, to hear keynote presentations from Nick Robinson and Greg Dyke who touched on a variety of subjects including being scolded like a child by the US President, through to honing the essential skills of leadership, communication and trust. Joining our third presenter, marketing expert and published author Dee Blick, were a selection of excellent speakers from the franchise community. Featuring
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franchisors, affiliates and suppliers alike, concurrent breakout seminars covering a multitude of relevant topics, including marketing, legal issues and franchisee recruitment, were available to choose from. These were in addition to main
theatre presentations from senior bfa figures and a perspective on the franchise relationship from both sides of the fence – with Michelle Williams, head of franchising at Autosmart, and Luke Norbury, York franchisee for Home Instead, perfectly describing the synergy needed in a successful franchise relationship.
Feedback was excellent. “The best
conference in my 15 years” said Mark Scott of NatWest/RBS, whilst Lisa
Curteis of Rosemary Bookkeeping agreed: “An absolutely invaluable couple of days – just looking around the room, the collective knowledge, not only in franchising, but across every business sector, is immense.” 2013 was the first year that the
conference has been live-tweeted with the format of the event lending itself perfectly to online discussions of both the main theatre and individual seminar presentations. The conference and Franchisor of the Year Awards together generated significant online interest in the franchising industry to the benefit of all, and we look forward to continuing increased bfa social media engagement in future events. Follow the association @BFA_UK.
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