BRAND GUIDELINES
7.4 IMAGES You can search our image library by keyword search or through the folders on the left-hand side of the page. Then, select your image and download it in the size you need. All images you may use to promote NCL are available on our Digital Asset Library on GO TO
norwegiancentral.com. All images provided are property of NCL and may only be used for the promotion of NCL cruises. Please ensure that our ships are not cropped or covered by other elements.
ITINERY MAPS Itinerary maps are available in different languages as English, Italian, Spanish, French and Portuguese. Whatever you download from the image library is property of NCL and may only be used to advertise NCL products. They need to be deleted after use. If you require a map for a specific sailing that is not available in our image library, please contact
TradeSupportEMEA@ncl.com.
Correct
Don´t cover by logo
English map
French map 7 DESTINATIONSBILDER Don´t crop the ships
SELECTED DESTINATION IMAGES OR STOCKMATERIAL If you would like to use our selected destination images shown below, please contact
partnersfirst-europe@ncl.com. The images will be sent to you immediately in digital form. Or you can download select destination images from our image library on Norwegian Central. Please note that the images are property of NCL and may therefore only be used in conjunction with advertising NCL cruises! Please delete the images immediately after use!
DESTINATION PICTURES MÁGENES DE DESTINOS
DER URES
DER URES
DESTINATION PICTURES MÁGENES DE DESTINOS
Asia Asia
Asia
DESTINATIONSBILDER Baltic
Baltic Baltic
Asia Baltic
INOS INOS
d Iceland
Iceland Iceland
Baltic
Iceland 2 Iceland
Iceland 2 Iceland 2
British Isles
British Isles British Isles
British Isles Baltic
DESTINATION PICTURES MÁGENES DE DESTINOS
DESTINATIONSBILDER DESTINATIONSBILDER
DESTINATION PICTURES MÁGENES DE DESTINOS
Do not flip the ships images Portuguese map Italian map
7.5 BRAND COPY Please note our specified wordings and spellings.
DESTINATIONSBILDER
DESTINATION PICTURES MÁGENES DE DESTINOS
Caribbean Caribbean British Isles
Company Name vs. Tour Operator Name: Please use the term “Norwegian Cruise Line” the first time you talk about us and “NCL” afterwards. If you refer to us as the official tour operator, state “NCL (Bahamas) Ltd.”
Ship Names: Please always use the full ship name, e.g. “Norwegian Viva” (“NCL Viva” is not correct) and avoid separating the name. Only if talking about the ship class, it’s correct to say “NCL’s Prima Class” (and not “Norwegian Prima Class”).
British Isles Italy
Italy Italy
Iceland 2 Caribbean
Japan Japan Italy
Onboard Location Names: Many onboard locations have proper names and, in this case, please use capitals at the beginning of the word, e.g. “Prima Speedway” or “The Waterfront”.
Caribbean Caribbean
Registration marks: The first mention of Norwegian Cruise Line or NCL must be followed by ®
. This can be in the body copy if this
looks better than in a headline or subtitle. The first mention of The Haven by Norwegian must be followed by ® followed by ®
Japan . Mandara Spa must be Viva & Norwegian Aqua, should be followed by ®
South America South America
The Cribbean Caribbean
Caribbean Iceland 2
South America 2 South America 2
Wenn Sie diese Bilder nutzen möchten, kontaktieren Sie Ihren Ansprechpartner im NCL Vertriebsteam. Die Bilder werden Ihnen dann umgehend digital zugesendet.
Wenn Sie diese Bilder nutzen möchten, kontaktieren Sie Ihren Ansprechpartner im NCL Vertriebsteam. Die Bilder werden Ihnen dann umgehend digital zugesendet.
South America Italy
South America Iceland 2
South America 2 Japan
South America 2
Bitte löschen Sie die Bilder umgehend nach Nutzung. Bitte löschen Sie die Bilder umgehend nach Nutzung.
Canary Islands Italy
South America 2 Japan
Japan Japan
Please note that the images are property of NCL and may therefore only be used in conjunction with advertising NCL cruises.
Canary Islands Canary Islands
n Sie diese Bilder nutzen möchten, kontaktieren Sie Ihren Ansprechpartner im NCL Vertriebsteam. Die Bilder werden Ihnen dann umgehend digital zugesendet.
te beachten Sie, dass die Bilder Eigentum von NCL sind und deshalb nur in Verbindung mit der Bewerbung von NCL Kreuzfahrten genutzt werden dürfen.
Please delete the images immediately after use. Please delete the images immediately after use.
Please note that the images are property of NCL and may therefore only be used in conjunction with advertising NCL cruises.
If you would like to use these images, please contact your NCL sales contact. The images will be sent to you immediately in digital form.
If you would like to use these images, please contact your NCL sales contact. The images will be sent to you immediately in digital form.
Bitte beachten Sie, dass die Bilder Eigentum von NCL sind und deshalb nur in Verbindung mit der Bewerbung von NCL Kreuzfahrten genutzt werden dürfen.
Bitte beachten Sie, dass die Bilder Eigentum von NCL sind und deshalb nur in Verbindung mit der Bewerbung von NCL Kreuzfahrten genutzt werden dürfen.
Canary Islands Canary Islands
. The first mention of all ships, excluding Norwegian . The first mention
of Norwegian Viva & Norwegian Aqua should be followed by ™.
Sample Copy: We can provide you with approved brand copy for different topics and different word limitations. Please do not hesitate to ask!
Japan
Wenn Sie diese Bilder nutzen möchten, kontaktieren Sie Ihren Ansprechpartner im NCL Vertriebsteam. Die Bilder werden Ihnen dann umgehend digital zugesendet.
Bitte beachten Sie, dass die Bilder Eigentum von NCL sind und deshalb nur in Verbindung mit der Bewerbung von NCL Kreuzfahrten genutzt werden dürfen.
Bitte löschen Sie die Bilder umgehend nach Nutzung.
If you would like to use these images, please contact your NCL sales contact. The images will be sent to you immediately in digital form.
Please note that the images are property of NCL and may therefore only be used in conjunction with advertising NCL cruises.
Si quieres utilizar estas imágenes, ponte en contacto con tu persona de contacto en el equipo de ventas de NCL. Las imágenes se te enviarán digitalmente de inmediato.
Please delete the images immediately after use. Si quieres utilizar estas imágenes, ponte en contacto con tu persona de contacto en el equipo de ventas de NCL. 96
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100
