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Wire EMEA


Malta Lottery Launches Retail Proposition


Te inauguration of Malta’s new National Lottery retail store concept is part of an €10m investment programme.


Te investment in the retail distribution network is considered as one of the strategic pillars through which the National Lottery aims to grow popularity.


MALTA LOTTERY


UK - NOVOMATIC hails ‘ICE success’ NOVOMATIC has heralded ICE 2023 as ‘the most successful gaming show ever.’ Visitors saw a new black elegance as well as granting visibility to the various dedicated NOVOMATIC floor areas for the diverse industry segments including land-based casino and AWP products & systems, casino management systems including biometric technologies for modern access solutions and secure cash handling solutions, as well as sports betting and iGaming solutions.


NOVOMATIC’s slogan for this year’s ICE “BLACK IS BACK” heralded the international launch of the brand new BLACK EDITION II cabinet series. Coined as the successor of the “Black Edition”, this cabinet series introduces extended flexibility with three new cabinet versions: the smaller BLACK EDITION II 3.27, the extra-large BLACK EDITION II XL 3.32 and the single-screen BLACK EDITION II 1.49J. At the centre of the casino area, the BLACK EDITION II 1.49J showed another highlight of this year’s ICE display: the Candelas de los Muertos games with Señorita Suerte and Señor Muerte accompanied by a photo booth and Señorita and Señor game characters in authentic Mexican Dia de los Muertos style.


The Netherlands - Bingoal adds Playson titles Digital entertainment supplier Playson has boosted the reach of its titles in the Netherlands after integrating five titles with European operator Bingoal. The quintet of slots now available on Bingoal’s online platform all come from the developer’s Hold and Win series – Royal Coins 2, Lion Gems, Joker’s Coins, Hit the Bank and Wolf Power – with more titles to be added over the coming months.


Golazin Rahattalab, Sales Manager at Playson, commented: “Netherlands is one of the key markets for us in Europe and we are delighted that Bingoal has agreed to showcase some of our most popular slots.”


Belgium - ECA elects new Chairman The European Casino Association has appointed Erwin van Lambaart as the new ECA Chairman. During the ECA General Assembly held at ICE London, the Board announced that after eight successful years Per Jaldung has stepped down as Chairman of the association, and by unanimous member approval. Erwin van Lambaart has been a Member of the ECA Board since 2021 and has a multi-sector background.


“It has been an honour to serve as Chairman of the ECA,” said Per. “The greatest asset of this industry is its people, and I have been privileged in this role to have experienced the warmest of welcomes from across all countries and all roles and positions within the diverse and multi-faceted European and international land-based casino sector.”


P10 WIRE / PULSE / INSIGHT / REPORTS


Malta’s National Lottery plc has inaugurated its new retail store concept in the same week the company is commemorating 100 years since the first Lotto draw.


Te inauguration of the new National Lottery retail store concept forms an integral part of the investment programme that will see National Lottery plc invest €10m in the next two years to upgrade its retail network across Malta and Gozo. Tis investment programme will also create employment opportunities in a dynamic and evolving industry as an estimated 200 new jobs will be created in the process.


National Lottery plc took over the operations of the national lottery of Malta in July 2022 and has since embarked on a comprehensive investment programme in a bid to modernise and expand the retail distribution network of the national lottery of Malta. Te investment in the retail distribution network is considered as one of the strategic pillars through which National Lottery plc aims to grow the popularity of the national lottery.


During the inauguration of the new store concept, National Lottery plc Chief Commercial Officer, Franco De Gabriele commented: “Te expansion and upgrade of the retail distribution network and the creation of a new store concept was always an essential part of our growth strategy.


“Over the past year we have been working tirelessly to create a comprehensive retail distribution plan that will allow the company to service the strong demand for our products. Trough this new store concept, the creation of a network of new stores and through the continued investments undertaken with our lottery agents, we are confident that the market demand will be fulfilled in the best manner possible.


“We aim to upgrade all of our current retail distribution network and launch 60 new stores over the next two years. Tis will create job opportunities for those that would like to form part of the National Lottery family,” added Mr. De Gabriele.


Spain More arrests made in match fixing probe


Te National Police, in a joint operation with Interpol and Europol, have arrested 23 people allegedly incriminated in a sophisticated match fixing scam in lower tier football matches. Te matches took place in the Royal Spanish Football Federation (RFEF), the Gibraltar National League and the Andorra League.


Te arrests, were carried out in several provinces —Badajoz, Cádiz, Ciudad Real, Córdoba, Tenerife as well as the Autonomous City of Ceuta— and add to the 21 arrests that have already been made in the first phase of an operation dubbed as Operación Conífera.


Some of those arrested according to sources sold their gambling accounts so that members of the organization could place bets online in rigged matches, earning between €4,000 and €24,000 per account, according to the National Police Force.


During the first phase of the operation 21 people were arrested in the provinces of Cádiz, Badajoz,


Seville and Almería for allegedly belonging to a criminal organization. Te analysis of the data allowed researchers to delve into the ‘modus operandi’ of the organisation, identifying both players who might have participated in the fixing of football matches and those who were in charge of opening online gaming accounts and bank accounts.


During the first stage of the scam the player provided insider information, which gave the members of the organisation and bettors a competitive advantage in terms of knowledge of last-minute line-ups tactics and other aspects of the upcoming matches.


Te second phase, involved the sending of encrypted messaging to fix games. During the third stage, sports bets were carried out both online and in person at bookmakers. When bets were made in person, the bets were placed for small amounts so that they weren’t flagged up to authorities.


Italy


SKS365 and Sportradar have entered a multi-year agreement designed to enrich the betting experience on Planetwin365 with a full- entertainment package including content from the NBA, Bundesliga, tennis, Italian Serie C and Copa Libertadores.


Planetwin365’s live streaming service is available to registered users online and on mobile devices, but also across the company’s retail network, as part of the group’s omnichannel strategy. Trough the self- terminals, each customer can autonomously choose to watch their favourite live sports events.


“Te opportunity to watch live sporting events is a fundamental element of the gaming experience,” said Troy Cox, SKS365’s CCO. “Te agreement with Sportradar allows us to complete our offer with over 40,000 live events every year and put at players’ disposal.”


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