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1xBet: building relationships with global sports brands


To run a successful business, an impeccable reputation to win your partners' trust is a must. Global bookmaker 1xBet explains the shared ethos behind its collaborations with some of the world’s biggest sports brands.


BARCELONA AND ITS TEAMS


1xBet’s reputation is confirmed by the trust of players and the most famous sports organisations. Since 2019, the global bookmaker has been the official betting partner of FC Barcelona. Te partnership with the renowned brand includes collaboration with the men's football team, as well as basketball, handball, futsal, and women's football squads.


During the partnership with 1xBet, the main FC Barcelona team regained the Spanish champion title, and the club's players won the Women's Champions League. Te futsal squad had a similar achievement, and handball Barça won the EHF Champions League. Tus, the collaboration turned out to be beneficial for both parties.


PARIS SAINT-GERMAIN AND LOSC LILLE


1xBet is a reliable partner of the leading clubs in Ligue 1. Cooperation with Paris Saint-Germain began in 2022 - since then, the joint audience of the bookmaker and the strongest club in France is growing every day. Te common ground was a shared desire to win and perseverance in achieving goals.


In 2023, Paris Saint-Germain became the France champion for the 11th time, setting a tournament record. Coaches, star players, as well as the club's fans and betting partner 1xBet, who


is proud to collaborate with the world’s strongest football leagues and fully meets the high requirements they set for their betting partners.


Te Italian and Spanish championships are watched by millions of fans worldwide, and 1xBet provides the best offers and odds for all Serie A and La Liga matches. It is also worth mentioning the profitable promos that bring two popular leagues' fans even more opportunities for additional income.


AFFILIATE PROGRAMME


supported the team in all endeavours, contributed to the victory.


Another bookmaker's important partner is LOSC Lille. Tis distinctive football club demonstrates impressive results: the Mastiffs became the France champions four times, and in 2021, they added the country's Trophée des Champions to their title. Tis season, Paulo Fonseca's team is staying close to the leader’s group and aims to qualify for the Champions League.


LA LIGA AND SERIE A


Serie A and La Liga fans may see 1xBet advertisements during matches. Te bookmaker


1xBet is inviting media business representatives to join its affiliate programme and receive up to 40 per cent lifetime commission of each attracted player’s bets. Regular weekly payments, access to a vast promo materials library, and consultations with a personal manager provide the partner with the highest possible conversion.


Te partner status of world-famous sports brands and organisations often becomes the bookmaker company visiting card - it helps to make the first impression on potential business partners.


Whilst it is necessary to care about the income and comfort of those who help 1xBet develop their business for a successful collaboration, reputation is also crucial. Not every company can boast that it reinvests part of its profits in sports development, and the teams and leagues from its pool are interesting to millions of people on all continents.


1xBet is inviting media business representatives to join its affiliate programme and receive up to 40 per cent lifetime commission of each attracted player’s bets. Regular weekly payments, access to a vast promo materials library, and consultations with a personal manager provide the partner with the highest possible conversion.


To join the programme, potential 1xBet partners must manage any popular Internet resource - a news site, blog, YouTube channel, page on social media, or a popular group in messengers. Any active Internet user who knows how to interact with the audience can try the bookmaker’s affiliate programme.


NEWSWIRE / INTERACTIVE / MARKET DATA P101


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