Cover Story John Cottrell
Turn youraroundlife INVESTMENT LEVEL: FROM £21,000
Ian Christelow, co-founder of ActionCOACH business services, explains why white-collar franchises are so much more than a suit and financial rewards
A
white-collar franchise is the name given to a franchise that provides professional or management
opportunities rather than
requiring hands-on manual labour, and they often operate in the business-to- business sector. They are usually run from an office and can require a larger investment than a
16 |
BusinessFranchise.com | June 2016
‘man-in-a-van’ franchise, but can offer greater financial rewards.
White-collar franchises tend to be seen as an option for women and men leaving high-level corporate careers who want to build a business to bring in similar or better earnings than their last job. All of this is true but these initial assumptions are also not entirely representative, as white-collar franchises are so much more than just a suit and
financial rewards. ActionCOACH UK co-founder, Ian Christelow, explained: “More people are now turning to franchising when changing gear from a city job or unfulfilling career, hoping to focus on both work/life balance and earning, while being the master of their own destiny. “But white-collar franchises can get overlooked during this transition as they are seen as a stuffy, inflexible option. What people don’t realise is that you can find the same or greater fulfilment in a wide range of proven and highly successful white-collar franchises as you can with a lifestyle or part-time franchise opportunity. “Our franchise partners at ActionCOACH couple their existing skillset with a service millions of people need, as well as eclipse their corporate earnings and enjoy the satisfaction of knowing their clients are by far the biggest winners. “We’re also keen to challenge the notion that white-collar franchises are male dominated. While it is true that men largely outnumber women in the business- to-business sector in general, we have seen a significant increase in the number of women joining ActionCOACH in the last few years.
“ActionCOACH is a global franchise with over 1,000 franchise partners and our two top-performing coaches in the world are women from the UK generating client income of £1million a year each. “In 2015, just under 12 per cent of our new franchise partners were women but, in the first quarter of 2016, that has increased
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