“Te local legislation often plays a key role on the number of games that can be offered. Luckily, country legislation moves with time and today we can offer Multi Game to most jurisdictions. We develop themes specifically for different markets. For example, one of our latest games is called ‘Pu Tai’ which we created especially for our Asian customers. “
to target different types of players and keep up with changing demands. Having supplied and operated an extensive range of multi-game machines in a multitude of countries and markets has given NOVOMATIC the ability to deeply understand local preferences, anticipate trends and adapt new game mixes accordingly. If the mix is suitable for a market, players who have a preferred place in a gaming venue can select their favourite game at all times, as well as learn about new games within their comfortable setting and without leaving the machine.
When you visit so many locations around the world and look at the way operators are using your machines in their unique locations, what has surprised you about the use of multi- games machines in the different operations?
Kubilay Ozer, Global Sales Director, APEX gaming:We are sometimes surprised that our games are played all around the world – even though, for example, we thought a game would be more popular in one particular country.
Athanasios ‘Sakis’ Isaakidis: Chief Executive,
International, Merkur Gaming:Once again, we come back to geography. One of the great things about our industry is the sheer diversity of gaming offers that are represented by multi- games all over the world. No company that wants to be successful can afford to stand still because, in reality, to stand still is actually to go backwards! Tat is one reason why Merkur Gaming is such a respected vendor internationally, it all comes down to the huge amount of applied resources that we know – thanks to our history in gaming – brings forward exciting, captivating and exhilarating games.
NEWSWIRE / INTERACTIVE /
247.COM P45
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