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INDEPENDENT RETAILER
INDEPENDENTRETAILER.com 8 NEWS Rising Holiday Sales
Profit with Dollar $tore Rewards
SCI Apple iPad Winner Web Retailer Sales Tax?
26 NEW PRODUCTS
Draw Anything Better Calender Sponge Flashing Panda’s Safety Stick WAU Accessories Snap Capp
Strip Wrap Wristband
60 PRODUCT TRENDS Cultural Intrigue Brightens Events
48 BlueRibbon A Winning Choice 54
Every day is a clearance sale day. President Moses Estevez shares how he delivers deals to every customer.
64 Scam Detector
94 TRADESHOW CALENDAR
Premium ECigarette
62
The demand for new and better electronic cigarettes is stronger than ever, and Premium ECigarette is equipped to answer their calls.
76
This new app spots trouble before you do, and you will be glad you downloaded it. Take a look at the sibling of the lie detector test.
Jewelry Feature Scam Detector American Distribution Co.
Toasty toes are always within arm's reach, thanks to American
Distributions' popular Hot Socks. Get in step with ADC's best seller.
88
Sparkling onto the scene with abundant karats and pearls, this month's feature story unveils the most pristine picks for retailers.
The Versatility of State Line Bags
CONTENTS
OCTOBER 2012 68 WEB TRENDS
Couch Commerce mCommerce the New ecommerce
72 TECH TRENDS
Vendio Execs Dish on Hot Topics
92MARKETING Merchandising Optimization
INDEPENDENT RETAILER October 2012
INDEPENDENTRETAILER.com Volume 23, Number 11
PUBLISHER Woody Sumner
woody@sumnercom.com EDITORS
Gloria Mellinger
gloriam@sumnercom.com Jes Zurell
jesz@sumnercom.com
ACCOUNT EXECUTIVE Bill McNulty
billm@sumnercom.com
PRODUCTION Robert Siel, Director
robs@sumnercom.com
Tracy Parisi
tracy@sumnercom.com Keri Hanson
keri@sumnercom.com Luke Calzone
lukec@sumnercom.com Jennifer Mauritz
jenm@sumnercom.com
CIRCULATION MANAGER Lisa Evans
lisae@sumnercom.com 100% Recycled Paper
PUBLISHING OFFICES Sumner Communications, Inc. 24 Stony Hill Road Bethel, CT 06801-1166 Phone: (203) 748-2050 FAX: (203) 748-5932 Web:
www.IndependentRetailer.com
SUBSCRIPTION INFORMATION 24 per year; 50 for 1st cl. 48 for 2 years; 95 for 1st cl. Canadian subscriptions 40. U.S. funds (Canadian 1st cl. 60)
current issue with subscription add 7.00. Individual Copies 7.00 ea.
E-Mail:
lisae@sumnercom.com phone: (203) 748-2050 ext. 127
Cost efficient and customizable new premium line of muslin bags has seen a steady growth in popularity.
FOR ADVERTISING RATES AND INFO CALL: 800-999-8281 ext. 121 ATTENTION ADVERTISERS: DON’T MISS THE NOVEMBER ISSUE
OF INDEPENDENT RETAILER, WITH A SPECIAL REPORT ON FASHION ACCESSORIES! NOVEMBER DEADLINE: OCT. 16
4 October 2012
Independent Retailer is published monthly by Sumner Communications, Inc., 24 Stony Hill Road, Bethel, CT 06801, telephone (203) 748-2050. Send all inquiries, letters, and submissions to above address. Entire contents are copyright 2012 by Sumner Communications, Inc. Printed in the United States of America. Independent Retailer (USPS 011-867) Periodicals Postage paid at Bethel, CT and at additional mailing offices.
POSTMASTER: Send address changes to Independent Retailer, 24 Stony Hill Road, Bethel, CT 06801.
Publisher reserves the right to refuse any advertising, editorial or manuscripts that publisher deems inappropriate.
INDEPENDENTRETAILER
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