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Go Back to www.IndependentRetailer.com COVER STORY Fragrances and


Scents Galore! continued from page 70


the City,” scent, which is also on discount; buy 12 bottles and pay $2.50 for each, instead of $4.” There’s also a version of Angel for Men called, “King Sky.” In addition, Veneto car- ries a unique version of Chanel Sport and Chanel Allure for men, “Homerun Sports,” and, “Homerun Prestige.” Veneto Wholesale’s 24 piece


collection is a great seller and a big profi t generator for retail- ers. A pack of 24 bottles is only $24, plus those who buy a mas- ter case of 16 packs for $320 save $64. “We sell to all types of customers,” Mosley says. “For example, we have local customers who just want to try our special mixed case of 24 bottles, all the way to vendors that have big booths in fl ea markets. We also have high- end retailers with boutiques, and stores in malls that want only our Authentic Fragrance line,” she adds. While Veneto Wholesale’s prices are already low, the company is also running special sales on a monthly basis, such as the Omerta women’s Gift Set, 3 for $10, or buy 10 cases of the RT line and get one case FREE,” Mosley notes. For retailers who want to


carry actual name brand prod- ucts, Universal Perfumes and Cosmetics has the big brands at low prices. “We have about 200 top brand names, and more


continued on page 72 


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INDEPENDENTRETAILER.COM for Industry News & Updates April 2011 71


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