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expect from an online agent and the service you’d expect from a good high-street agent … it’s a win-win for everyone! Better service, better value and a better experience all round.”


Rightmove, Zoopla and FindaProperty, together with utilising social network sites such as Facebook and Twitter. We offer 100 per cent accompanied viewings and negotiate and see the sale through to completion via our centralised office in Worcester. We do all this for a flat fee of £495 plus VAT upfront and a further £495 plus VAT payable on completion, thus saving the average property owner thousands of pounds in the process.” EstatesDirect.com offers a lifestyle-friendly business. Local Property Specialists are given a defined territory from which they can conduct business. They can also refer business leads such as mortgages, seller referrals, floorplans, EPCs, inventories, credit referencing and utility services for which they earn commission. If already qualified in these areas, franchisees can carry out the required discipline – earning additional income. Local Property Specialists are provided with equipment, all portal fees are paid for and they are allocated a Local Property Assistant to help. With few monthly overheads and outgoings, the package is truly attractive. Becoming a Local Property Specialist is simple, and suitable for professionals from a range of backgrounds. With the future looking bright, EstatesDirect. com is seeking new franchisees to operate in either residential sales or lettings and management – or a combination of both – and to share in its success. Franchisee Dominique Tilly says: “I began


earning good money from day one and, so far, I’m on target to take home in excess of £60,000 this year. Because of the complete support from EstatesDirect.com head office,


I provide my customers with excellent service and save them thousands of pounds. It’s also a breath of fresh air to have a point of


Raj Sirpal, 51, a former import-export businessman operates four franchises across Birmingham and still runs a banqueting and hospitality business. He discovered EstatesDirect.com at The National Franchise Exhibition at the NEC last October. He says: “I was actually looking for a business in which to invest some money, especially ventures with new ideas. EstatesDirect.com has great staff, a great unique concept, way ahead of the competition and they appeared to be very honest and fair. Their franchise fee was a low investment and I could see exactly where it was spent. In fact, I got more back than I invested. EstatesDirect.com is a fully equipped franchise, so I can start work in my territory without any real further investment. The franchise is great value and gives me opportunity for future growth. Another main attraction was that this franchise allows me to work from home, providing me, and my team, with a flexible lifestyle.


Raj found setting up the franchise to be


EstatesDirect.com is going to go far and I want to be a part of it ... you know you have invested your money wisely”


difference over the other agents in my area. My hours are flexible around my needs, and I enjoy a better work-life balance as I work from home.”


As a franchisee, Ben Grove brought


entrepreneurial flair to the network with a development on the fee structure, helping to create the Prestige brand which, he says: “gives the higher end of the market a larger packet of products to accelerate the chances of finding them a buyer. Another plus is that it doubles your earnings as a franchisee.” Of the franchise network, he comments: “One of the great things about EstatesDirect. com is that we are not an online agent. We are internet specialists with franchisee agents operating in all areas of the UK. Our agents work in smaller refined territories with no expensive offices to open and run, giving them more time to spend with their customers and provide excellent service. We do all this for a fair fixed fee to market and sell their property – with a price you would


“child’s play” and that with the help of Local Property Assistants no call from a potential client goes unanswered. “EstatesDirect. com has made this so much easier as most learning aids are available with intensive help from the head office team and through training programmes,” he confirms. “This is a proven model so I don’t have to invent a new system. All the hard work has been done by EstatesDirect.com so, if I just follow what the company does and keep to the model, I should be successful as well. If I need help, EstatesDirect.com is there to support and encourage me and my team. I am also a part of something unique, innovative and have joined right at the beginning so that’s quite exciting, too. Raj concludes: “EstatesDirect.com is going to go far and I want to be a part of it. [My franchise is] also going to be a big nest egg, for sure. If you look at the three directors who started this business, you know you have invested your money wisely. They are experienced, successful and want to be the best. As a successful businessman in my own right, I wouldn’t have invested my money if I didn’t trust Darren, Ben, Jamie and their team.” n


ESTATESDIRECT.COM


WEBSITE: www.estatesdirect.com/franchise EMAIL: info@estatesdirect.com PHONE: 08456 313 131 CLASSIFICATION: Property/Estate Agents


May 2012 | Businessfranchise.com | 31


Investment: From £20k


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