60 visit www.leedsmet.ac.uk for detailed course information
MA Public Relations MSc Corporate Communications
Full-time Part-time
The MA Public Relations provides a The MSc Corporate Communications provides
comprehensive education in public relations a framework for practising communication
for students from a variety of backgrounds, managers and leaders to develop their
including those who aspire to the profession professional performance and enhance their
and those with some experience in PR desiring career opportunities in the field of strategic
a formal education in the subject. It provides corporate communications. This equips them
you with knowledge and understanding of public to provide effective strategic direction of the
relations in a social and business context, whilst communications of contemporary organisations
building practical skills such as planning public in the private and public sectors.
relations campaigns and specialist writing
skills. We are one of the leading university
Participants on the MSc will gain greater
PR departments in Europe. We have good
knowledge and understanding of the
relationships with employers and our students
integrative and holistic nature of corporate
go on placements with leading consultancies
communications, primarily integration between
and in-house PR departments.
the various specialist areas. You will have the
opportunity to gain knowledge of specialist
Core modules include: theories of public areas of corporate communications, tailored to
relations, public relations writing, ethical individual development needs and aspirations,
communication management, corporate through study of option modules.
& specialist public relations and research
methods. You will also choose two option
This course is highly flexible, being delivered in
modules and will write a dissertation of 15,000 -
six weekend blocks over 15 months, allowing
18,000 words, applying the knowledge and skills
you to combine work and study. This is followed
acquired on the course. A research methods
by completion of a dissertation over a six-month
module will be delivered to support this.
period. The course will be completed through
a combination of self-study and weekend
Entry requirements attendance.
You should normally have a degree (or
equivalent) or a professional qualification. You
Core modules include: stakeholder relations,
may also be considered for admission if you
issues and crisis public relations, corporate
have a minimum of two years’ professional
social responsibility and communication,
experience in public relations but few or no
marketing communications strategy, a
formal qualifications.
dissertation of 15,000-18,000 words and
research methods. Option modules include:
Key facts
ethical communication management,
Course code: MAPUB
parliamentary public affairs, employee
Place of study: Civic Quarter
communication, financial public relations and
Start date: September or January
public relations and the new media.
Length of study: 12 months
Entry requirements
for September entry.
You should normally have a degree (or
16 months for February entrants.
equivalent) in any subject, plus a minimum
of one year’s business or business
communications/public relations experience.
Overseas students are required to have IELTS 6.5
or equivalent English language proficiency.
Key facts
Course code: MSCCC
Place of study: Civic Quarter
Start date: September or January
Length of study: 2 years.
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