TOP 30 COMMERCIALS 30 19 RATTLING STICK
rattlingstick.com 25-26 Dering Street London W1S 1AT t 020 7851 2000 president Johnnie Frankel ep Stuart Bentham credits Have Your Elf A Merry Christmas by Daniel Kleinman for Havas London/Asda; Electrifying Movies – ITV Movie Idents by Aircastle for Adam & Eve DDB/VW
Rattling Stick picks out its Christmas Asda spot as a highlight. “Making Asda Elf was great fun and the end product was an excellent piece of work.” The company says it “managed to keep quite busy
21 RSA FILMS
rsafilms.com 42-44 Beak Street London, W1F 9RH t 020 7437 7426 md Kai Hsiung ceo Luke Scott CFO Richard Nicholas credits Behold by Ridley Scott for Planit/Cheil/Samsung; Summit Ascent Service by Tom Dream for Highsnobiety/Gucci x Northface
Two new global divisions for RSA in 2022. RSA Films launched its new Unscripted Division with a multi- part Robbie Williams doc for Netflix. The Ridley Scott Creative Division, headed up by former Rankin ECD Christine Jones, also launched with
23 ARTS & SCIENCES
artsandsciences.com partner/ep/md James Bland partner/ep Mal Ward head of sales Elise Jeanrenaud credits The Chase by The Bobbsey Twins from Homicide for Adam & Eve DDB/Camelot/The National Lottery; From Words To Action by Sean Meehan for Pol Norway/ Posten (Norwegian Postal Service)
Just the second year trading for Arts and Sciences London and “we had a fantastic year that far exceeded expectations.” It says “The business climate in 2022 was good with clients
20 KNUCKLEHEAD Asda Have Your Elf a Merry Christmas
through the year which was not easy as the industry generally was quiet for most.” It says the market is “competitively fierce at the moment, with every script that is released it feels a little bit like the Hunger Games - just got to get to the bow and arrow first and not the blunt axe.”
knucklehead.tv 28 Cowper St London, EC2A 4AS t 020 7292 7950 managing partners Tim Katz, Matthew Brown Head of Finance and Ops Colette Kinsella credits Whatever You Need by Charlotte Regan for AMV BBDO/Macmillan Cancer Support; The GOAT of Swaps by JAK for Dark Horses/Panini
Knucklehead says that “watching the career momentum of our younger directors gather pace,” was a highlight. “Five directors joined our roster in 2022 and produced
22 KODE MEDIA GuccixNorthface Summit Ascent Service
the first project leveraging “Ridley Scott’s House of Gucci to create a global ad campaign for Tanqueray, directed by Jordan Scott.” RSA also upped its commitment to developing talent from diverse backgrounds, partnering with organisations to deliver mentoring and sponsorships.
kodemedia.com 41 Mitchell Street London EC1V 3QD t 020 8133 5633 ceo Alex Harman ep Jack Goodwin, coo Elliott Williams credits Rewards Come To Those Who Run by Sarah Chatfield for MullenLowe/New Balance; BBC Commonwealth Games by Harry Cauty for BBC Creative/BBC
Kode celebrated its tenth birthday. “We were pleased to continue working collaboratively with agencies, as well as continuing our growth direct to client.” More new directors signed including Caleb
24 OUTSIDER National Lottery The Chase
and agencies commissioning in pre-pandemic fashion. The creative ambitions were returning with some trepidation however as brands didn’t want to be seen to be opulent as the cost of living crisis took hold, particularly when it came to the Christmas scripts.”
Spring 2023 C18
outsider.tv 12 Swan Yard London, N1 1SD. t 020 7636 6666 managing partners Richard Packer, Simon Elborne Head of sales Otis Denison credits Duckie by DOM&NIC for M&S Food; The Greatest Storyteller by Bart Timmer for Fold7/Audible
This past year, Outsider “signed some incredibly exciting new names to our roster in Edward Andrews and Biceps.” It also moved in with Unit9 to “an amazing new London HQ , restoring the collective faith and benefits of working together
Commercials 30
SURVEY
Macmillan Whatever You Need
standout work in commercial, music video and short film.” It says “it was a year of two halves. The first half was bullish and busy” but “the second half of the year not so much” with “the war in Europe, inflation and our lunatic government” creating a “challenging landscape.”
BBC Commonwealth Games
Femi, Nicolee Tsin and Emily Freda Sharp “reaffirming our commitment to a diverse and inclusive roster” and “our COO, Elliott Williams, was reappointed to the APA Council, giving a voice to not just KODE, but to underrepresented communities within our industry.”
M&S Food Duckie
as a team as opposed to remotely whilst protecting work life balance and flexibility for the individual.” The company also opened Outsider in the US and “survived and thrived despite the broad challenges posed by the economic climate and geopolitical turmoil.”
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