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Company insight


he global cannabidiol market is estimated to be worth $2.73bn in 2021, and is expected to reach $6.37bn dollars by 2026. The UK’s market for consumer CBD products will be worth nearly £690m in 2021.


Healthy CBD gummies T


Some of the major factors in the market growth of cannabidiol products have been attributed to the noted health benefits of CBD, coupled with the growing R&D in medical cannabis and increasing product adoption and utilisation following government approvals. CBD is a non- psychoactive compound known for its health and wellness properties – from pain relief and improved sleep to positive mood, better memory and decreased stress levels.


As a food industry trend, we are seeing gummy and beverage applications currently accounting for over 90% of the CBD edibles market, with gummies being the number one deployment application.


CBD is injected into the gummies via an infused oil, rather than it being sprayed on, to reduce the taste of CBD in the product.


Clarkson continued, “Gummies are a particularly interesting case with regards to their production as developers will


“When developers are formulating recipes for ‘ready-to- drink’ beverages, particularly to be used in aluminium cans, the quality of the CBD emulsions becomes an important factor for recoverability and shelf life.”


Quality comes first PhytoVista Laboratories have been testing cannabinoids within the food industry for three years. With over 5,000 tests conducted and, as a leading laboratory within the UK, they have seen a steady increase in this area. Nick Clarkson, the chief scientific officer for PhytoVista commented, “As a UKAS accredited laboratory, quality underpins all the testing that we undertake for products containing CBD or hemp. It is paramount that accuracy and quality work hand in hand to meet customer requirements for robust data to satisfy their quality responsibilities.”


Ingredients Insight / www.ingredients-insight.com


know. CBD sprayed on the gummy can lead to a bad taste affecting quality and subsequent sales. The best option is an oil infused into the gummy. Development work on infusing it properly and dispersing it into the gummy can effectively eliminate the CBD taste. Having said this, recent trends in the industry are seeing beverages becoming more prominent and more consumer stylised.


“Where product development in the food and drink industry is concerned, there are three key issues developers should ideally focus upon to produce successful products with CBD – delivery mechanism, emulsification, and flavour.


“The second – emulsification – is really the most important problem to tackle. For example, in a gummy type of product, if there is poor emulsification this will result in the oil leaching out and being deposited on the wrapping or container rather than being ingested. “We must remember that the oil molecules are hydrophobic (don’t like water), so they have an inherent inclination to separate out. Thus, when developers are formulating recipes for ‘ready-to-drink’ beverages, particularly to be used in aluminium cans, the quality of the CBD emulsions becomes an important factor for recoverability and shelf life. Poor CBD emulsions have been implicated in can liner absorption (also known as ‘scalping’). This can dramatically reduce CBD content in the beverage over the product’s life.” A study by a CBD manufacturer recently shows how the amount of CBD recovered from its competitor’s drinks decreases over the product’s life. ●


www.phytovistalabs.com 73


Growing research into the application of CBD is expanding the novel food and drinks market. PhytoVista Laboratories proves that rather than being bad for our health, creating edible and drinkable forms of CBD can generate a range of health benefits.


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