TOURISM
Developing Tourism in South Africa: Towards competitive destinations 2e
Author: H Keyser
Developing Tourism in South Africa 2e explores the ability of major destinations to develop and manage tourism eff ectively, provide satisfactory visitor experiences, and conduct tourism in an economically, culturally, environmentally, and politically sustainable manner. It begins by examining the competitiveness, development and sustainability of a destination, and provides comprehensive defi nitions of tourism and other terms related to the tourism industry.
The book includes an analysis of tourism destinations at a micro level, such as their resources and infrastructure, and looks at the destinations in their broader context, such as their political and social conditions. It examines what is involved in managing a destination, from its various stakeholders to policy making, and assesses the destination’s position in the market, tourism patterns and trends, and the economic, social and cultural, and environmental impacts of tourism.
The text also deals with the implementation of management actions for tourism competitiveness, including policy, management, and plans and strategies.
Numerous example boxes with relevant and up-to-date case studies support the theoretical concepts explored, and many activities, in the to-do feature, engage the student in an active, practical learning experience.
The book is suitable for fi rst- and second-year courses in tourism development as part of a BA (Tourism) or National Diploma (Tourism).
“This book is very comprehensive and detailed in what it covers, the case studies provided are also very relevant. ”
Ms S Loni, Nelson Mandela Metropolitan University
Table of Contents Part 1 Key concepts in tourism, development and destination competitiveness • Chapter 1: Tourism, development and destination competitiveness • Chapter 2: Understanding tourism • Part 2 Analysing the tourism destination • Chapter 3: Unpacking the tourism destination • Chapter 4: Contextualising the tourism destination • Chapter 5: Examining destination management
• Chapter 6: Understanding the tourism industry • Chapter 7:
Assessing destination market position • Chapter 8: Understanding travel patterns and trends • Chapter 9: Evaluating the economic impacts of tourism • Chapter 10: Assessing the environmental impacts of tourism • Chapter 11: Evaluating the social and cultural impacts of tourism • Glossary
Managing Tourism in South Africa 2e
Editor: R George Authors: T Barben, M Boekstein, A Brits, D Caras, R Chivaka, M Jansen van Vuuren, B Knott, S Lehmann, M Mulder, J Nel, C Nieuwenhuizen, C Saunders, K Swart, H van der Watt, C van Zyl, G Visser and C Vorster
Managing Tourism in South Africa 2e equips students and practitioners with current industry knowledge and general managerial skills needed to succeed. It provides instructive guidelines on managing various segments of the tourism industry, such as accommodation, transport and visitor attractions. It explores fundamental business management aspects including management, marketing and fi nance, and features current issues and trends in tourism. The book organises the management of tourism around four main themes: tourism overview; the tourism industry; managing tourism business; issues in tourism management.
New to this edition: • Up-to-date industry trends and statistics • New and updated case studies and example boxes • A Career Route feature which highlights possible career paths for students • New chapters focusing on events management and sport tourism.
This book is suitable for students taking Introduction to Tourism or Tourism Management courses as part of a
B.Com,
B.Com(Tourism), a National Diploma, or Certifi cate programme as well as industry practitioners.
PAPERBACK SEP 2015 OUP SA
496 PAGES 9780199075874 9780190407018
PAPERBACK JAN 2009 OUP SA
464 PAGES 9780195762747
BUSINESS: TOURISM
45
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66
