PROJECT News
3D printer produces bus wraps for Ghostbusters movie
Carisma large format printers created ten 3D printed graphics to promote Sony Pic- tures’ Ghostbusters movie, using their Mas- sivit 1800 3D Printer.
The promotional campaign saw them pro- duce the ten 14 feet (4.27 meters) 3D printed images of the iconic ‘No-Ghost’ sign, which is the logo for the movie.
The Massivit 1800 3D Printer delivers a new level
of creativity and extends our design capabilities further than before.
The ten models were 3D printed in robust Dimengel material, then affixed as illumi- nated 3D printed wraps onto a fleet of dou- ble-decker buses, and used nationwide during a month long campaign.
Moshe Gil, Founder and CEO of Carisma, said: “When it comes to creating stunning projects with the attention-grabbing wow factor guaranteed to create a stir, then our Massivit 1800 3D Printer is our method of choice. Visually-appealing bus wraps are not a new application area for companies like ours; but the capability to offer 3D printed versions takes that application to new creative frontiers.”
According to Moshe, as with many sign and display projects done by the company, his team had to work to a fairly short production time frame. But thanks to the attributes of the Massivit 1800 3D Printer, were able to complete and install the job on time.
“Fortunately the combination of the printer’s high speed and robust material enabled us to rapidly out- put ten identical models that also boasted the durability to withstand a month outdoors on the road,” he says.
The 3D printed Ghostbusters wrap glowed at night, to make it even more attention grabbing.
“The impact of the bus wraps was incredible, particularly at night when the public were drawn into the eerie glow. Most importantly,
Carisma created the ten 3D models using their Massivit 1800 3D printer.
our client was delighted that the project achieved the objective of producing a huge buzz ahead the movie’s launch.”
Previously, Carisma produced large format applications using mixed substrates such as
cut illuminated acrylic, PVC
boards and lenticular lenses. According to Moshe, the Massivit 1800 3D Printer has added a new dimension to his business and has significantly enhanced its service capabilities.
“Before the Massivit 1800 3D Printer was launched there was a substantial gap in the market for a solution with the capability to produce large-scale models with a super- fast turnaround time. The Massivit 1800 3D Printer delivers a new level of creativity and extends our design capabilities further than before.”
Yorkshire welcomes home Rio’s heroes
It was a carnival atmosphere in Leeds on 28 September when people took to the streets to celebrate the achieve- ments of Yorkshire’s Olympians and Paralympians during a city centre pa- rade.
Signs Express (Leeds) branded the five buses used during the welcome home parade, completing the heroes welcome and recognising the athletes’ achievements.
The buses, usually used for sightsee- ing tours and general bus hire, needed to be temporarily branded for the event. So it was important that Signs
Express (Leeds) fully covered any ex- isting graphics with block-out vinyl; whilst also creating an impactful and eye-catching result.
Signs Express (Leeds) centre owner David Nurse said, “After the most suc- cessful Olympics and Paralympics in our country’s history, with many of the medal winning athletes coming from this region, it’s fantastic that Welcome to Yorkshire has organised such a great homecoming. We were delighted to receive the commission for the bus graphics and the design certainly pro- vided the finishing touches to what was a fantastic parade.”
54 Sign Update ISSUE 167 NOVEMBER/DECEMBER 2016
The temporary, eye catching graphics on the branded buses, welcoming home those who had competed at the Olympics.
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