Workshop 3: Plugging the Leaks
Awareness Raising Activity:
Welcome and introductions Setting the scene (30 mins)
GROUP ACTIVITIES
Activity: The Leaky Bucket Strengthening the local economy (30 mins)
Materials Required: 1 flip chart sheet with leaky bucket drawn on it per group, square and round post its, biros and marker pens.
Participants sit in groups of 6-8 and are asked to think of their local area economy as a leaky bucket. Money flows in - and money flows out. The problem in weak economies is that the money frequently leaves the area as soon as it comes in.
Where Does the Money Come From? – Introduce the Tourism Investment Chain Tourism Investment Chain
infrastructure/local resources − (building/landscaping/access provision)
publicity/information provision − (printing/writing/design)
advertising/marketing − (design advice)
accommodation availability − (conversion, upgrading)
activities/interests − (quality, quantity, accessibility)
shopping − (gifts/crafts/food/local products)
eating out − (local products)
sale of holidays/advertising − (brochures, internet, telephone etc)
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