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www.IndependentRetailer.com COVER STORY Fragrances &
Scented Products continued from page 74
Tarts are wickless and the wax is placed in melters, which will melt the wax and give off a fra- grance without the need of a fl ame. “Many people use tarts when they do not want to have a burning candle in their home,” Whittington says. “They’re avail- able on our website; It’s a new offering to our customers.” The company’s minimum or-
der price used to be $200, “but now it’s only a $100 minimum; we’re trying to give our retailers a break in these tough times,” Whittington says. “They can mix and match anything from our product line.” An eight ounce jel- ly jar is Southern’s most popular size, burning for 40 to 50 hours. It wholesales for $3.75, and re- tails for $7.95 or $9.95. “Retailers can easily get double the whole- sale price,” Whittington says. One product Whittington is particularly proud of is its trade- marked “Clean Air” line, a soy based product for those seeking a more “green” candle. “Soy is all natural, from soybeans, and there is no black soot with this candle,” Whittington says. “It has a natural wick made of cot- ton, and there is no black ‘burn’ ring inside the candle; it’s clean burning, with a strong ‘fragrance throw’,” he notes. Staying true to its roots,
Southern Candle’s products are all handmade, “There’s no ma- chinery involved,” Whittington
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We Carry A Great Selection Of Remote Controlled Cars, Helicopters with Gyro Scopes & Other Vehicles
A Full Line of Girls Toys, Boys Action Toys & Educational Toys are also available!
Tel. 713-988-1475 713-988-1487 Email:
wholesale@coolcitytrading.com
www.CoolCityTrading.com Houston, TX 70036
On-Line Catalog At: WWW.MATTSINCENSE.COM Call in Orders: 1-800-743-9131 or 1-386-445-6862 CATALYTIC
FRAGRANCE OILS INCENSE STICKS FRAGRANCE LAMP
Great Aroma With No Flame & No Smoke
1/2 oz. Bottle $1.25 ea.
25 Boxes / 10 Grams $8.00 ea.
12 Boxes/ 15 Grams $9.00 ea.
WE CARRY THE FRESHEST HAND DIPPED INCENSE
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HERBAL INCENSE
CALL FOR DETAILS ®
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8 Popular Fragrances $3.95 ea.
Individually Hand Strung Beads $9.00 ea.
INDEPENDENTRETAILER.COM for Industry News & Updates FRAGRANCE FUEL
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OIL WARMER WE ARE
WHOLESALE ONLY!
Sales Tax Id#
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Info: 1-386-446-3118 Fax Orders: 1-386-445-9284 November 2010
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