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A DAY IN THE LIFE OF...


GEORGINA JEFFRIES HEAD OF MARKETING, VOISIN LAW


After graduating from Bristol University I completed my Chartered Institute of Marketing qualification, and since being with Voisin law I have also completed an MBA.


I work four days a week in a very demanding role and combine being a mum of two children with maintaining a busy day job. I love what I do and enjoy the balance that working and being a mum gives me. We travel a lot and have a full life so it is a tough juggling act but with organisation and planning you can achieve both a happy home and a fulfilling working life.


I wake at 6:45a.m., head for a quick run, get the children up and start giving them their breakfast. Our nanny then takes over and I get ready so I can reach the office by about 8.30a.m. After the early morning hassle, I can then have a quiet cup of something and prepare for a challenging day ahead.


A large amount of my role involves managing events and over a period of six weeks we had eight events to coordinate ranging from an intimate client engagement to a large-scale client Christmas event centred around the unveiling of the latest Nicholas Romeril exhibition.


My first meeting of the day is with our PR agency The Refinery. I have worked with them for many years and they support us in terms of direction and guidance for media releases. We are meeting to discuss a senior appointment at the firm and how to generate the most exposure for this business story.


Next, I have a meeting with the commercial team, which is always lively. We run through objectives, business development, client communication and various other marketing and business matters relating to their department.


I get back to my desk to more e-mails than I can answer, so I red flag various correspondence that can be dealt with later and deal with the most pressing matters first.


I then settle down to a few calls. Firstly, I confirm attendance for two fee earners on the Dublin TAGLaw conference which is a legal networking members group Voisin belongs to and I need to ensure we receive a delegate list before the event so that we can do our homework on attendees. Secondly, I call web support as I need to make various changes to the website. The final


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