Attraction Profile
parkworld-online.com
Chimelong OMG!
Producing Ocean Kingdom’s awe-inspiring shows
TPG adds Shanghai
office “In light of the four Chimelong shows and eight other projects we have helped to open in the past five years throughout the region, we are expanding our footprint in Asia,” reveals The Producers Group (TPG) co-founder Edward Marks. “In addition to our existing sales office in Beijing, we have added a location in Shanghai. We have several clients in Mainland China, as well as other areas of Asia, and it just made sense from a business perspective to have direct contact available in the region.” Operations director Praveen
Rao will manage the new office. “Shanghai is a huge hub for talent and vendors,” notes TPG vice- president of business development, Brian Paiva. “Collaborating locally has a positive impact on the Chinese market, which is an important component of our success there.” Among other projects, TPG is
currently working on what it describes as,“the largest theme park development in China.”
producers-group.com
Those lucky enough to join the Asian Attractions Expo post-tour this month to Chimelong Ocean Kingdom will see an impressive RMB 20 billion ($3.2bn/€2.3bn) resort showcasing some spectacular rides, shows and marine habitats. Here we speak to the company that helped create some of the Chinese park’s exciting entertainment offerings
O
pened in May last year by the Chimelong group from Guangzhou, the Thea Award-winning Chimelong Ocean Kingdom is the first of what is
expected to become several theme park and resort style offerings on Hengqin island in Zhuhai – just across from Macau.
“Chimelong have other properties in China that have done
well , but they didn’t want to rest on their laurels,” explains Edward Marks, co-founder and CEO of The Producers Group (TPG), which together with Renaissance Entertainment was responsible for Ocean Kingdom’s three marine mammal shows. “Chimelong saw the benefit of enlisting outside help from the West to improve upon their product on arrival at Hengqin island. They consulted with a number of different companies in all areas of the park, from the water filtration systems for the animals to all the show systems, including special effects and all audio/visual components.”
Pirates, dolphins and multimedia Renaissance Entertainment provided concept design and art direction for the Tropical Heat (spotlighting dolphins), Sea Lions vs Pirates and Under the Polar Moon (Beluga whales) shows and subcontracted the technical design, project management and special effects to TPG, in addition to the nightly multimedia spectacular around the lake. During pre-production, TPG was involved in determining the technical configuration of the various performance theatres, from the initial concept design to pre- production, choice of brand/models, down to production including testing and commissioning.
60 JUNE 2015
Light up the sky! The aforementioned lakeside multimedia spectacular is a nightly highlight for many Ocean Kingdom visitors, featuring a simulated volcano, projection mapping on a 63-metre tall whale sculpture,
CONTINUED ON PAGE 69 “In the end, we were the on site managers for technical
integration, vendor management, show programming and overall co-ordination between the client and design partners,” recalls Bob Chambers, TPG’s other founder and CEO. “This was a great example of East and West working well together to raise the standard of Mainland China theme parks and create state-of-the-art facilities.” There were challenges, of course, adds Chambers: “It’s especially difficult when talking about technical issues for which most translators have no point of reference, but Chimelong were very receptive to suggestions we brought to the table and gave us the support we needed to be successful. All the projects after this will be more efficient because of a more common understanding of the process.”
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