Golden Bear and its sub division GB Toys will unveil a host of new brands, as well as additions to existing collections.
The launch of the firm’s Dennis the Menace line will coincide with the brand’s 75th anniversary year. Key items will include the Prankster set and RC Battle Vehicle, while there will also be a host of pocket money priced treats. Go Mini enjoyed a strong launch in 2012 and represents the firm’s largest ever TV campaign. The collection will expand dramatically for 2013 with a new series of vehicles including the RC Wolf. There will also be the HQ Play-set which comes with a spinning turntable, lights, sounds, a vertical feature wall and a rooftop parking space with hidden chute, plus a showroom. Moving on, and My 1st JCB
will grow further with new vehicles, as well as a brand new RC Joey GT joining the RC Doug Dump Truck. Into the pre-school arena, and the Something Special range will fully roll out for autumn/winter 2013, while
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Golden Bear’s In The Night Garden toy collection will be available from the summer. It will include a mix of figurines, plastic and plush, with highlights being Glowing Night Time Iggle Piggle and Play-a-Tune Upsy Daisy.
The firm is also the master toy partner for Woolly and Tig, and it has created a range of plush and electronic toys including a soft poseable Woolly and an RC version. Other new pre-
school licensed play will include further development in the Bananas in Pyjamas collections, a new Adventure Playhouse for Poppy Cat and a new-look for the Ben & Holly’s Little Kingdom range. Chloe also continues on her adventures with the Chloe’s Closet Magical Dress-Up Closet complete with sounds and
flashing lights. Shoulder Buddies will see
its third series launch with the introduction of limited edition Gemstone characters, plus Hello Kitty
Buddies. Another collectable called Dudes will also be added to the portfolio, with 24 figures to hunt for, all with their own QR codes that unlock areas of the Dudes
online community. A new electronic plush range – CuddleBoo – will also be unveiled. STAND E69 01952 608308