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www.ibcbuyinggroup.com


IBC FOCUS: Exhibition Review


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ponsored by Mannok, Siniat and Toolbank, the IBC Exhibition brought together almost 100 Supplier Partners and Service Providers to display their latest products and services to IBC Members, who were able to use the day to learn more about how IBC Buying Group can help them grow their business.


As well as the chance to connect with IBC’s leading Supplier Partners, members were also able to learn more about the new IBC Member Portal, and engage with the Service Providers who can provide members with business- critical service support.


With the event taking place at the Silverstone Wing, next to the world-renowned Formula One racetrack, visitors were also able to enjoy a number of F1-themed games and virtual reality simulators.


BMJ attended the event, and met with some of the leading Supplier Partners who were exhibition on the day.


Heidelberg Materials Heidelberg Materials has been an IBC Supplier Partner for around four years, and in that time has made long-lasting partnerships with many IBC merchant members.


The company took the opportunity to attend the exhibition to promote its range of heavy building materials including packed aggregates, ready-mixed concrete and cement-related materials, following its rebrand last year from Hanson UK. Later this year, merchants will begin to see the company’s products being distributed in new packaging to reflect this rebrand. Simon Cowling, national commercial manager, said: “At Heidelberg we have the broadest range of packed products with more


April 2024 www.buildersmerchantsjournal.net 29


IBC EXHIBITION CONNECTS MERCHANTS WITH LEADING SUPPLIER PARTNERS


IBC Buying Group made the most of the extra day on 29 February by hosting the 2024 IBC Exhibition & Gala at the Silverstone race circuit in Northamptonshire.


than 47 lines. We wanted to attend the IBC Exhibition to highlight the full extent of the product we offer, which includes specialised cements.”


Heidelberg was also promoting its ‘tough paper bag’ packaging, which includes 4g of plastic to strengthen the packaging itself, so that it can be stocked outside in the rain for


up to six days without damage to the bag or the product inside.


IBC Members who attended the Exhibition were also able to take advantage of an exclusive promotional offer, where they could buy a full load of Postfix or Fast Set Postfix and get one pallet free.


www.heidelbergmaterials.com


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