The machines use a natural R290 refrigerant, meaning they are more sustainable and have high efficiency values
both Coca-Cola and PepsiCo, feature “new technology, new motors, a new engine and 6-8 valves that deliver a gold standard drink for the international markets. It’s easy to program, energy efficient and robust,” says Smith. Te company worked with
different design agencies on the aesthetics and ideation of the new modular OCE range, benchmarking against competitors and being mindful of the price points and spiraling costs affecting operators in a post-Covid world. Te range features an LED illumination function, where a blue light is triggered during the beverage dispense, adding “theater for the customers,” says Smith, while the machines can be easily customized in any brand colors and logos. “We have produced some beautiful retro-branded machines for Coke in the U.S.,” he adds. “We used cladding, not stainless steel, for those, but some retro designs also require us to change materials with re- tooling too.” Te new unit's depth allows
IT’S A PLUG AND PLAY SYSTEM, SO ESSENTIALLY, IT’S A ‘FIT IT AND FORGET IT’ PROCESS FOR OPERATORS
Mark Smith, Multiplex
for installation on 600mm deep counters, and the machines are designed to operate efficiently in extreme conditions, whether in very cold environments or in hot and humid temperatures exceeding 40°C, even without air conditioning. Te machines use a natural R290 refrigerant, meaning that they are even more sustainable and have high efficiency values, while still being “a really powerful fridge,” says Smith. “Our Icecore remote cooling
and high-capacity compressors mean the refrigeration system is optimized and balanced
for both performance and energy efficiency,” he adds. Te machines provide
programmable trading hours for greater energy efficiency, with a water bath temperature increase limit “to ensure minimum recovery in readiness for trading,” says Smith. Telemetric systems and smart dispensing can also be added for those clients looking to add high volumes to their beverage system, he adds. On a practical level, the
new design has added a deeper drip tray to prevent multiple emptying during busy shifts. Te modular design means that installation and servicing is also easier to conduct. “Tese machines are easy for technicians to service,” says Smith. “It’s a plug and play system, so essentially, it’s a ‘fit it and forget it’ process for operators. Te machines take up a small footprint. You just need waterflow, CO2 and drainage.” And that footprint can generate
some big numbers. Leading quick-service restaurant (QSR) brands may sell 2,000 beverages each day at a single drive thru. “Te margin for these businesses is in the drinks,” says Smith. “A smoothie machine can pay a restaurant back within eight months, for example.”
Great feedback Te Halesowen team, using lean manufacturing Six Sigma Black Belt techniques, produce between 150 and 200 coolers, 100 beer chillers and 50 carbonated soft drink coolers each day. “It’s actually very simple, but very efficient. We produce one product but with different variants for this niche market,” says Smith. “We have huge consumer experience, and we get lots of great feedback
BRAND WATCH
40+
Multiplex has been serving in more than 50 countries internationally for 40+ years
2 minutes 400+
Multiplex machines provide self- served blend beverages in less than two minutes
Multiplex’s Fresh Blender has more than 400 flavor options for customers
multiplexbeverage.com
from our clients,” says Smith. “Tey see us as a top-tier supplier, but they also love our fantastic customer service.” Multiplex, therefore, does “not require a lot of salespeople” to pitch its products to operators. “Our salespeople are actually some of our technical people,” says Smith. Te future is looking extremely
bright for Multiplex, he adds. Te new range of OCE machines has passed its testing phase and gained CE safety, health and environmental compliance. While the new range might be
all-electric, Multiplex’s cutting- edge beverage systems are helping its customers to metaphorically step on the gas. It is no wonder therefore that a bevy of restaurant chains, CSD and cold beverages brands believe that Multiplex just “gets it”.
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